Data Strategist / Data Planner

Blue Pelican
14 Apr 2018
21 Jun 2018
Contract Type
Full Time

Data Strategist

This top 5 integrated marketing agency is looking to bolster its CRM and Planning function with a Data Strategist. A great opportunity to join a well-recognised agency name, assisting in delivering value to a global utilities business, through well planned, data strategies and insight.

You will have a strong background in leveraging and delivering value to loyalty programmes and CRM campaigns, through data planning, ensuring strategic delivery and planning of CRM insight and analysis activities - working towards delivering a truly aligned CRM vision

A very exciting time to be joining this agency, who have recently won a significant client, with the remit of developing and delivering an ongoing global CRM programme.

Key knowledge and aptitudes required are:

  • The ability to communicate effectively with clients.
  • Organization and management of own time and work load.
  • Passion for data strategy and using this to drive targeted customer marketing.

Skills required;

  • Proven background in data planning / strategy from either client side or agency
  • Experience in multi-channel campaign planning
  • Solid understanding of CRM systems, processes and analytics platforms
  • Consumer direct marketing experience (database marketing / loyalty / CRM / acquisition and retention marketing

POSITION - Data Strategist


SALARY - £40k - £45k plus excellent benefits


For further information or to apply please contact:

Kate McDermott
Managing Consultant - Blue Pelican Marketing

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