Marketing Manager CT
Marketing Manager (CT)
Competitive salary & benefits package
About the role
This is a great opportunity for a hands-on Marketing Manager to get involved in a wide range of activities with our Business Development team. You will have the responsibility to set up our marketing strategy and will be central to our growth ambitions for 2018 and beyond. You will be a key member of the business development team. The Marketing Manager will be responsible for ensuring that our marketing activity delivers value in several areas and will work closely with sales leads and the business development team to draw on their market knowledge, however knowledge of at least one of our target markets would be an advantage. Experience working with private and public sector is pivotal to succeed in this role.
About Capita | Capita Transformation
Capita is the UK's leading provider of business process outsourcing services, digital technology and consulting services and is dedicated to helping the world's leading companies and the UK government build stronger businesses and departments.
The majority of our work involves the delivery of business transformations, customer service improvements and large scale digital solutions. Capita has delivered some of the largest transformations in history, manages over 100m customer interactions for our clients every year and are a world leader in driving cost out of our Clients' operations.
Our clients span the private and public sectors, including Financial Services, Telecoms, Health, Utilities, Technology, Local Government and Travel.
Capita Transformation (CT) is a leading project and program delivery and consultancy organisation with over 220 practitioners who are dedicated to turning our clients' visions and strategies into successful realities. We are able to support our clients through the full life cycle from strategy creation, business design and transformation delivery.
What you will do:
Communicate and establish our credibility and offer to the market; developing and managing our calling cards - short repeatable pieces of work - amongst other things
Ensure via event and media planning that our ideas and our people are in the right places to connect with key influencers in our chosen sectors
Robustly manage and measure the early sales pipeline of market entry through to lead generation - or the point where it will hand over to the sales process.
Brand positioning for CT in our chosen markets including sourcing of market intelligence / analysis
Collaboration with corporate and other divisional marketing teams to make the most of the relationships that the wider Capita business has with industry and media bodies
Development of marketing collateral for example white papers, calling cards, case studies and other key selling tools and management of our proposition development process flowing from this collateral
Commissioning of copy editing and design work to support the development of marketing collateral
Coordinating an events diary, ensuring that that we are the places where our target clients gather
Social media marketing to communicate and target key messages and collateral; focusing on LinkedIn and Twitter as well as the CT external facing webpages
Supporting our bid writing activity where necessary to reinforce key messages in our sales process
Coordinating our partnership/sponsorship activities including analysts and MCA relationship
Your experience will include:
Degree (2:1 or higher) or equivalent qualification
Previous experience in a B2B marketing role
Knowledge of UK Consulting & private sector market
Research and analytical skills
Project management skills
Exceptional communication skills, both written and oral
Proven ability to present complex information in an easily understandable way in plain English and avoiding unnecessary jargon
Good IT skills, including MS Word, Excel, PowerPoint and other relevant software packages
Experience of at least one of the following areas; social media marketing, event planning and organisation, either commissioning or originating marketing collateral
What's in it for you?
At Capita, training and development aren't optional extras: they're how we do our job. We will motivate you to perform at your peak, recognising your achievements and rewarding them appropriately. As well as a generous basic salary we also give you 25 day's holiday, discretionary annual bonus, company pension scheme and access to voluntary benefit options including; share save scheme, life assurance, holiday buy and many more designed to suit your own personal lifestyle. All of this, in a professional but fun environment.
What we hope you will do next
Help us find out more about you by completing our short application process - click apply now.
Capita operates as an equal opportunities employer and we welcome all applications regardless of gender, marital status, sexual orientation, pregnancy, race, colour, ethnic origin, nationality, religion or beliefs, disability, age, political opinions or trade union membership.
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Capita Resourcing welcome applications from all suitably qualified people regardless of gender, race, disability, age or sexual orientation.
Capita Resourcing is a trading name of Capita Resourcing Ltd. Services offered are those of an Employment Agency and Employment Business. Applicants will be required to register with us.
If you are successful with your application, you will need complete Capita's vetting and screening checks. This will include, but not be limited to, Reference Checks, a Criminality Check, Financial Probity Check, Sanctions Check and Media Check.