Lead Web Analyst - Media

Recruiter
Harnham
Location
Farringdon
Posted
14 Apr 2018
Closes
17 May 2018
Contract Type
Permanent
Hours
Full Time

Lead Web Analyst - Media
Central London
£40,000

This is the perfect time to join this brand-name media giant, who's modern offices lie in the heart of central London. As a Senior Web Analyst, you'll join an exciting, ambitious and growing Digital team, helping to deliver in-depth customer insight to the wider business. This role is perfect for an expert-user of Adobe Analytics who wants to continue their career development amongst market-leading peers.

RESPONSIBILITIES

  • Report on key metrics, analysing and interpreting trends to make strategic recommendations for innovation.
  • Become the in-house champion for web analytics architecture and methodologies.
  • Deliver business-critical multichannel customer insight across multiple platforms (tablet, mobile, store, desktop etc.)
  • Present data, insight and recommendations in a clear and concise manner.
  • Identify emerging marketing trends.
  • Continually assess and audit web analytics effectiveness.

REQUIREMENTS

  • Expert knowledge of Web Analytics, primarily with Adobe Analytics - Google Analytics, Webtrends etc. are also acceptable.
  • Experience in a digital analytics environment, spanning Implementation, Optimisation (A/B and Multivariate Testing), Reporting, Insight and Presentation.
  • Experience of Site Auditing and Troubleshooting.
  • A track-record of delivering actionable, data-led recommendations which have resulted in improvement and change.
  • Excellent presentation skills, including the ability to communicate technical terms clearly.

SALARY

If successful in your application you will receive a basic salary ranging around £40,000 + Benefits

HOW TO APPLY

Please register your interest by sending your CV via the Apply link on this page.

CONTACT

For further details or to enquire about other roles, please contact Dan Lewis at Harnham.

KEY TERMS

IBM, Coremetrics, Google Analytics, GA, Omniture, SiteCatalyst, Adobe Analytics, Analyst, Web, Digital, Online, Website, Financial Services, Finance, A/B, Test, Split, Multivariate, MVT, Tracking, Code, Tagging, Tags, Insight, Client, Agency, Management, Strategy, CRO, Conversion, Optimisation, SQL, tableau, insight, analysis, analyst

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