Web Analyst

Recruiter
Salt Search
Location
Farringdon
Posted
14 Apr 2018
Closes
17 May 2018
Sector
Retail
Contract Type
Permanent
Hours
Full Time

Web Analyst
Online gaming
£45,000

Working for this data-rich company you will be part of an industry which is at the cutting edge of Analytics. This well-known gaming brand is building a new Analytics function and this will be a key hire in helping them understand their web-based products.

Responsibilities

  • Identify key user journeys and flows across desktop, mobile and tablet products
  • Work with teams across Development, Marketing, Analytics and more to determine functional report requirements
  • Analyse and understand the key behaviours, user flows and drivers behind conversion rate
  • Drive and challenge the business to optimise conversion rate through A/B testing and insight
  • Manage and create A/B tests alongside Development team
  • Identify opportunities to improve user experience and journeys across the site
  • Develop and maintain analytical tools (GA 360) as well as training and advising the business how to use them more effectively

Requirements

  • Previous experience of insight analytics
  • Extensive experience with Google Analytics/ Google Analytics 360
  • Understanding and experience of Google Tag Manager (creating, testing and publishing tags)
  • Track record of delivering actionable insight to improve conversion rate
  • Experience and/or management of an A/B testing tool e.g. Maxymiser, Optimizely etc


To apply for the "Web Analyst" role click apply or email Yasha on

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