Customer Marketing Manager

Michael Page Marketing
12 Apr 2018
14 May 2018
Contract Type
Full Time

Michael Page have partnered with a fast expanding Software business, based in Basingstoke to facilitate their expansion across EMEA. In order to consistently improve their communications strategy, we are currently recruiting for a new Customer Marketing Manager in Basingstoke.

Client Details

My Client is a fast expanding and proactive business with massive expansion plans in across EMEA, based from their EMEA Headquarters in Basingstoke


The Customer Marketing Manager role is a highly strategic position within this client and will be a key channel of communications to the current customer base. The details of the responsibilities will be detailed below:

  • Lead and manage customer engagement and communication programs, such as user groups, workshops and annual conferences
  • Connecting with customers to ensure continued education and success throughout the relationship lifecycle
  • Help marketing and sales meet business objectives through customer advocacy initiatives
  • Build, execute and measure a quarterly marketing plan focused on existing customer expansion
  • Manage a library of up-to-date customer success stories
  • Represent a key communication channel to key customers.


The Customer Marketing Manager role will look for the below skills:

  • A proven track record in B2B Marketing (Ideally within Software or Technology focused businesses)
  • Any experience in Customer Marketing or Retention Marketing is beneficial
  • Experience in Multi Channel Marketing campaigns
  • Excellent communication style, both written and oral
  • Experience with Lead Generation and upselling processes is beneficial
  • An excellent creative mindset and experience with implementation of these ideas is beneficial
  • Ideally, based a commutable distance from Basingstoke

Job Offer

This role will offer a basic salary of between £35,000 and £45,000 plus benefits and bonuses (depending on experience)

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