Digital Marketing Manager - Cloud
Job Title: Digital Marketing Manager - Cloud
Salary: up to £70,000 depending on experience
Join Accenture and help transform leading organisations and communities around the world. The sheer scale of our capabilities and client engagements and the way we collaborate, operate and deliver value provides an unparalleled opportunity to grow and advance.
Join Corporate Functions and you will become part of a diverse team which offers the essential expertise that enables all of our employees to deliver high performance to our clients. Our Corporate Functions professionals work in areas such as Human Resources, Finance, Legal, Marketing and Communications, CIO, Information Security, and Geographic Services.
Whether you work directly with clients or manage important internal initiatives and efforts, you’ll find amazing opportunities to make a measurable difference.
The role of Accenture Operations Marketing & Communications is to develop a global, integrated marketing strategy to help grow Accenture’s cloud and business process services businesses. The Accenture Operations Marketing team is responsible for a range of strategic tasks that help create profitable growth and enhance our position as one of the world’s leading Operations companies.
Working as part of the Accenture Operations Marketing team, you will work directly with the Senior Manager, Accenture Operations Digital Marketing, and Senior Manager, Accenture Operations Journey to Cloud to disrupt, design and deliver innovative digital and social media campaigns for our Cloud business.
Who we are looking for:·You are an outstanding, innovative digital marketer with a proven track record creating and driving digital campaigns to reach the target audience.·You live, breath, eat and sleep digital marketing and know what great digital content and campaigns look like.·You are curious, creative, strategic and have an opinion on where digital platforms and channels, from websites, to apps, to video are heading.·You are the digital talent of the future with the must have skills, attitude, capabilities and potential to help our organization grow and evolve.
Key Responsibilities:·Work with marketing leads to plan, manage, implement and optimize high impact digital marketing campaigns and strategies tied to business goals. ·Provide strategic program planning and design, general management, quality control, and optimization across all owned, earned and paid channels.·Manage core website presence ensuring a differentiated and impactful market presence that showcases our full portfolio of services and client value.·Oversee social media branded channel footprint strategy and editorial content calendar to reach the company’s target audience.·Monitor trends and innovations in digital marketing tools, applications, channels, design and strategy. Bring new and creative ideas to the table.·Analyze, review and report on all digital marketing activity and translate anecdotal or qualitative data into recommendations and insights to drive future program enhancements.·Provide strong internal client service e.g. quality, responsiveness, and attention to detail.
Knowledge and Skill Requirements:
Education:·Bachelor’s degree or higher in Marketing, Business, Communications or related field (specialization in online/digital marketing a plus)
Work Experience:·Significant marketing and communication experience, with strong digital marketing specialization ideally with some years spent in a large corporate technology orientated business. Agency experience working large B2B organizations also a plus.·Demonstrated digital marketing strategic planning abilities.·Experience managing online content strategy, messages, design and UX to drive engagement on corporate websites·Proven experience managing high impact and effective multi-channel digital campaigns·Search engine marketing – Experience with search engine optimization and paid search strategies.·Working knowledge and experience of the blogging ecosystem.·Mandatory social media channel professional experience: LinkedIn, Twitter, Instagram, Slideshare and YouTube.·Experience running a social media program on the ground at large events.·Demonstrated knowledge and experience managing paid social media tactics on Twitter and LinkedIn.·Experience and knowledge of analytics, understanding of digital KPIs and campaign optimization based on data driven insights·Experience using digital marketing tools and platforms to improve outcomes.
Professional Skill Requirements:·Demonstrates strong professional presence and ability to interact with multiple points of contact across functional groups at various career levels, including executives·Maintains excellent writing and language skills and can effectively communicate information and ideas·Ability to simplify the complex and distil content/concepts into concise, well-structured presentations and other written communications·Strong analytical skills·Proactive, self-starter who is motivated and driven to make a difference within the team··Be accountable and engaged·Attention to detail and high quality work outputs·Well organised with self-discipline to work effectively in a virtual environment with colleagues all over the world·Strong team player willing to collaborate for best results·Ability to work independently with minimal supervision.
What’s in it for you?
All of our Corporate Functions professionals receive comprehensive training covering business acumen, technical and professional skills development. We offer a variety of formal and informal training programs at every level to help you acquire and build specialised skills faster. Learning takes place both on the job and through formal training conducted online, in the classroom, or in collaboration with others. The sheer variety of work we do, and the experience it offers, provide an unbeatable platform from which to build a career.
On top of this, we have an extensive benefits package which includes 30 days’ vacation per year, gym subsidies, private medical insurance and 3 extra days leave per year for charitable work of your choice!
What are the next steps?
If this sounds like the ideal role, career and company for you, click below to apply.
Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialised skills across more than 40 industries and all business functions—underpinned by the world’s largest delivery network—Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com.
Please also note that Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity or any other basis as protected by applicable law.
Closing date for applications 25 May 2018.
Accenture reserve the right to close the role prior to this should a suitable applicant be found.
This job was originally posted as www.totaljobs.com/job/80915887