SEO & Content Manager

Bailey Finch Associates
08 Apr 2018
20 Apr 2018
Contract Type
Full Time
Bailey Finch Associates are delighted to assist our client with the role of SEO & Content Manager.

We’re looking for someone to join the team at an exciting time for our client.

We are currently looking for an SEO & Content Manager to drive and develop the digital approach to content planning through expert keyword optimisation, content optimisation and high quality link building activity The person we’re looking for will be comfortable getting stuck into a variety of different tasks as the occasion demands. Working across our two brands, you’ll need to overcome different legacy challenges yet drive a cohesive strategy.

Key Responsibilities:

Define and drive the strategy for SEO across two brands
lead the creation of content that delivers SEO objectives
Maintain editorial vision: voice, image across all content and assets.
Liaise with internal teams to ensure strong and prompt delivery of SEO strategic plans
Develop a system to experiment with SEO changes and track performance and effectiveness
Keep up to date with industry and algorithmic changes and proactively make recommendations for updates to be made to improve site performance and ranking
Create a strategy to tackle seasonal shifts in search behaviour and ensure the sites is well prepared ahead of peak
Work with the CRO team to create solutions for new site initiatives/developments that are SEO friendly as well as drive commercial performance (SERP rankings)
Working with our Head of Content and PR Manager, develop and implement SEO campaigns in line with the company’s objectives
Develop SEO linkbuilding strategies
Provide clear and concise evaluation of all activity
Quantify and track the content marketing KPIs that directly impact our business. Proactively adjust and optimize as needed to drive continuous growth of channel
Work closely with the PPC Manager to provide search synergies across both channels to optimise spend
Keep on top of cross device searching trends and shift
Management and development of an SEO Executive


You’ll have 5+ years’ experience managing SEO (including ecommerce experience) as an SEO & Content Manager (agency or client side)
You will have a proven track record of driving growth in SEO
Creative thinker with a track record in defining and delivering original content for ecommerce businesses
Exceptional attention to detail
You’ll have advanced knowledge of Excel and analytics tools including Google Analytics and ideally SiteCatalyst
You’ll have a good understanding of paid search and the relationship with SEO
You are a decision maker who is not afraid to challenge others to champion SEO best practice
A great customer-focussed approach and tone-of-voice is essential, as well as someone who can communicate confidently and share their ideas across the whole marketing team.
You will be able to communicate well with others and work collaboratively across departments to ensure the strategy is driven forward
You’ll naturally be interested in all things digital, so you’ll always be up-to-date on current trends and thinking
Able to communicate in a clear manner Decisive and proactive

This role will suit a creative person with technical and analytical mind with a passion for all things digital.

If this role sounds of interest to you, please forward your cv in the first instance to Bailey Finch Associates who are acting as a recruitment agency with this vacancy

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