Global CRM Manager

Recruiter
INTELLIGENT PEOPLE LTD
Location
London (Central)
Posted
14 Apr 2018
Closes
19 Apr 2018
Contract Type
Permanent
Hours
Full Time
Working for an international, high-growth, multichannel luxury retailer, the Global CRM Manager / Email Marketing Manager / Retention Marketing Manager will devise and implement the global CRM strategy to drive engagement, retention and CLTV.

The Global CRM Manager / Email Marketing Manager / Retention Marketing Manager will be responsible for:
*Developing and owning the CRM strategy for EMEA & APAC
*Building email campaigns using campaign tools, including data selection, with continuous evaluation and optimisation
*Creating customer contact lifecycles for key markets and segments
*Writing compelling content and copy for emails that will engage customers
*Setting up email automation programmes
*Working closely with the wider marketing team, collaborating whenever possible
*Developing and measuring key KPIs

The Global CRM Manager / Email Marketing Manager / Retention Marketing Manager will have:
*Strong CRM/email marketing experience
*Experience using email automation tools
*Excellent analytical skills and a data-driven mindset
*Experience writing compelling copy
*Ideally international experience
*Good academics or equivalent work experience
*Candidates may come from any consumer sector, such as retail, ecommerce, travel, media, luxury, gaming, fintech, edtech, startup, etc.

This is a fantastic opportunity for a talented Global CRM Manager / Email Marketing Manager / Retention Marketing Manager to bring CRM in-house for a well-know, rapidly growing and innovative global brand.

Intelligent People is a specialist Global CRM Manager recruitment agency.

Global CRM Manager / Email Marketing Manager / Retention Marketing Manager

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