Digital CRM Manager

Datatech Analytics
London (Greater)
29 Mar 2018
14 May 2018
Contract Type
Full Time
Digital CRM Manager - £Competitive Salary - Plus Benefits - Kent - J10012

This financial institution is again recruiting due to their success, whilst building strong relationships with their clients, thus seeking a Digital CRM Manager within the Strategy & Analytics team. You will help manage the implementation and optimisation of customer communications across a mix of channels to attract, welcome, on-board, service and engage customers throughout the lifecycle. You will work closely with colleagues in Digital and Strategy & Analytics teams as well as other stakeholders to gather, refine and design CRM and Content strategies and understand how best to implement using the tools currently available.

Role and Responsibilities.
·Create and evolve a omni-channel CRM strategy
·Manage the CRM budget
·Ensure activity is delivered on time and within pre-agreed cost estimates
·Ensure all projects are delivered on time and within pre-agreed cost
·Become the company's expert in the use of digital content
·Produce effective communications that adhere to the brand guidelines.
·Identify opportunities for development.
·Devise and help manage a programme of continuous improvement.
·Effectively target and engage customers off-domain

Experience & Skills Required
·Have good knowledge of Microsoft Excel
·Experience of working with and optimising marketing automation.
·A proven understanding of lifecycle marketing
·Possess good analytical skills
·Ensure excellence of internet reporting and return on investment is maximized.
·Drive technical initiatives
·Excellent communication skills with the ability to convey complex issues to non-technical parties.
·Ability to work under tight deadlines
·Be able to demonstrate how you have driven ROI through multiple channels in previous positions.

If you fit the above job description, please contact Teresa Cheeseman on 01256 314 660
Please be advised that we can only accept candidates who have the right to work in the UK.

Alternatively, you can refer a friend or colleague by taking part in our fantastic referral schemes! If you have a friend or colleague who would be interested in this role, please refer them to us. For each relevant candidate that you introduce to us (there is no limit) and we place, you will be entitled to our general gift/voucher scheme.

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