Performance Marketing Executive

Recruiter
83zero Ltd
Location
London (Greater)
Posted
31 Mar 2018
Closes
20 Apr 2018
Contract Type
Permanent
Hours
Full Time
Performance Marketing Executive

London

£28-32k

Our client a large digital media and news media company are looking for a Performance Specialist to join their team to support on the creation of successful media campaigns to meet specific business KPIs.

Responsibilities

• Support and implement impactful multi-channel offline and online media campaigns across Paid, Owned and Earned platforms, working to specific campaign KPIs
• Work in collaboration with external agencies to ensure the successful planning, implementation and optimisation of any Paid activity
• Identifying content opportunities that will drive top-of-the-funnel traffic through search engine visibility
• Help to define and brief in appropriate audience segmentation for each campaign targeting offers and creative differently depending on customer attributes and campaign KPIs
• Execution of the campaigns from planning through to full implementation and analysis
• Continuous analysis of campaign performance in the live environment modifying plans in response to data and insight

Skills

• Experience in digital marketing for a B2C organisation.
• Native Advertising, Paid Search, SEO, Paid Social, Programmatic, Online Display, Email, VoD and Print experience
• Email, Social and Display skills and knowledge
• Experience of social media campaigns to grow audience reach and engagement
• Demonstrable experience of running/optimising media campaigns to budget
• Day-to-day planning of online marketing execution and customer acquisition initiatives
• Experience of using analytical tools and platforms
• Experience using Adobe systems such as Omniture and AEM is desirable

If you are interested in this great opportunity, please send me your most up to date CV to

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