Marketing Manager

Blue Legal
29 Mar 2018
13 May 2018
Contract Type
Full Time
My client, a top ten accounting and advisory firm based in Thames Valley is looking for an experienced Marketing Manager to join their team.This role reports into the Sales Director.

The Responsibilities:

·Develop, implement and measure strategic business development and marketing plans within budget.

·Proactively manage the activity of individual profit centres’ projects, including BD campaigns.

·Develop and implement co-ordinated marketing and BD campaigns using the full marketing mix.

·Research and identify suitable target audiences and build prospect lists.

·Develop and enhance our profile/brand in market sectors.

·Work collaboratively with other team members to identify and develop cross-selling opportunities.

·Generate ideas for topics of communication through service and sector knowledge.

·Use analytics to assess campaign success and inform future marketing activity.

·Produce compelling communication messages.

·Ensure external communication is timely, relevant and engaging.

·Coach partners and senior staff on business development including persuasion, negotiation and presenting.

·Work with fee earners to help them build and progress their own personal pipeline.

·Assist with client retention and client care strategies.

·Assist on proposals and tenders.

·Assist with the planning and implementation of firm-wide business development projects.

The Candidate:

·Degree educated or equivalent

·Previous professional services experience

·Strong IT skills, particularly Microsoft Office, CRM databases, email marketing tools and website content management systems.

Please e-mail your CV and covering letter in the strictest confidence to Lauren.Hobbs@

Once you have sent your CV, feel free to telephone me on 0207 118 3003.

Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered.We regret that our clients will not accept applications outside of these areas.

Blue Legal offers the services of an employment agency for permanent work and an employment business for temporary work.

For more positions like these, check out our website at or follow us on Twitter for the widest range of roles across the entire professional services sector @bluelegalrec

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