National Business Development Manager

Babington group
13 Apr 2018
20 Apr 2018
Contract Type
Full Time
Job Title: Business Development Manager

Responsible To: Head of Field Sales

Department Commercial Division

This is an exciting time to join Babington. We’re in the middle of a rebrand, building our Business Development team and looking at how we can best meet business objectives using all the tools available to us. We know what we need to do … we just need the right person to help us get there.

We’re looking for an energetic and capable Business Development Manager. One that can hit the ground running, get their hands dirty and also take a strategic view on how we best spend our time and resource - you will have a collaborative style and an inner drive to make things better.

Who are we? We are a Sunday Times top 100 company, leading national training provider with a core focus on delivering apprenticeships and courses in the Professional Services.. And we’re growing. Fast. Come and talk to us. We’re a friendly bunch. Honest


Business Development Manager’s play a key role in driving and delivering Babington’s ambitious growth plans, through proactively engaging new business opportunities, as well as maintaining high quality service levels with existing clients. BDM’s will manage and maintain a defined geographical area, develop or maintain specialist expertise in key labour marker sectors and support the development of new areas, programmes and services, through providing market leading insight into new opportunities.

Key Responsibilities

•Identify, engage, develop and on-board new business (client acquisition) through a variety of business development approaches, including; calls, meetings, presentations and events

•Develop and maintain your area and individual sales plan. Work closely with internal sales support and marketing colleagues to develop campaigns and activity plans.

•Generate a new business pipeline from warm and cold leads, assisting in the development of an on-going client acquisition strategy.

•Identify and capitalise upon opportunities to develop existing client relationships into key accounts

•Ensure your own personal performance against all activity, output and quality metrics

•Maintain and update sales and account management systems, e.g. CRM.

•Attend appropriate networking and employer events to develop new opportunities. This may include an element of early morning, evening or weekend work.

•Undertake effective Organisational Needs Analysis and co-design and develop workforce development and Apprenticeship training programmes with Employers.

•Accurately completing own enrolments, including start paperwork, initial assessments and health & safety pre-vets.

•Maintain effective relationships with all internal colleagues (Operations, Marketing, Recruitment Team) to ensure high quality service and to maximise opportunities to up-sell and cross-sell added value programmes and services..

•Evaluate the market landscape (including competitors strengths and weaknesses) and then scope out opportunities within your operating area.

•Develop relationships with Provider Networks, Apprenticeship and Growth Hubs and Local Intermediaries.

•Develop propositions, proposals and presentations for clients

•Contribute to overall Babington Group business activity including exhibitions and third party events

•Any other duties which, from time to time, may reasonably be required to meet the needs of Babington Group and is within the remit of this post


•Managing Self & Others - the ability to take responsibility for own or employees’ performance, by having objectives and expectations, tracking progress against the objectives, giving timely feedback, and using performance management structure.

•Working Together - we form positive, professional and trusting relationships to deliver business objectives. We create an inclusive environment, encouraging collaboration to build effective and engaging partnerships.

•Customer Focus - focused on delivering excellence through the delivery of exceptional customer service with the ability to demonstrate this for both concern external and /or internal customers.

•Managing Change - ability to embrace and demonstrate organisational change. To support and sponsor and implementing organisational change; helping others to successfully manage organisational change.

•Communication & Influencing - the ability to plan and deliver timely communications that make an impact. With the ability to gain others support for ideas, proposals, projects, and solutions

•Results Orientation - ability to focus on the desired result of own or others work, setting and managing challenging objectives, focusing effort on the objectives, and meeting or exceeding them.

•Commercial Awareness - ability to understand what makes a business or organisation successful and how your actions can impact on the success of the business.

•The ability to understand the organisation’s competitive position by being aware of the market and industry trends, existing and potential customers.

•Fostering Innovation - ability to propose, develop, sponsor, or support the introduction of new and improved method, services products, procedures, or technologies.


The post holder must maintain the confidentiality of information about clients, staff and other Babington Group stakeholders. Some work is of a confidential nature and information gained must not be communicated to other persons except in the recognised course of duty. The post holder must meet the requirements of the Data Protection Act at all times.

Health & Safety
Employees must comply with the provisions of the ‘The Health and Safety at Work Act 1974’ and must take reasonable care for the health and safety of themselves and of other persons who may be affected by their acts or omissions whilst at work. Employees are also required to co-operate with their employer to enable them to perform or comply with any statutory provisions. The Groups efforts to promote a safe and healthy working environment can only succeed with the full cooperation of its employees.

Equality & Diversity
The Babington Group has an Equality and Diversity Policy and it is the responsibility of all staff to comply with this. The key responsibilities for staff under this Policy are set out in the Babington Way.

This job description is intended to provide a broad outline of the main duties and responsibilities only. The post holder will need to be flexible in developing the role in conjunction with their line manager. The post holder may be asked to carry out any other reasonably and lawful duty or instruction.

The Babington Group has as an Safeguarding Policy which encompasses the recent legislative changes to include PREVENT ( Anti-terrorism and Anti radicalisation strategy) and it is the responsibility of all staff to comply with this. The key responsibilities for staff under this Policy are set out in the Babington Way. You will be required to complete mandatory training subject to employment.

Disclosure Barring Service
It is a requirement that all Babington Group employees are subject to DBS checks. This is a condition of employment with the Babington Group

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