Interim Membership Marketing Officer

London (Greater)
13 Apr 2018
14 May 2018
Contract Type
Full Time
Interim Membership Marketing Officer

We have an exciting opportunity for a Marketing specialist from a Membership background to working with a leading Chartered Institute for a period of 6-8 weeks (minimum). The successful candidate will be responsible for Copy development and supporting the review of the renewals process.

What will my responsibilities be?

* Comparator organisations desk research - look at similar organisations based overseas and compare offering, pricing, benefits package etc against the organisation's prospective offering
* Copy development

* Student recruitment:

* create messages and adapt accordingly depending on materials/format: i.e. student/HEI packs, UCAS email, student bulletin, welcome collateral

* Member benefits:

* build on headline copy to create long-tail messages for Students, Associates and Full members (bullet points, paragraphs, headlines)
* support creation of a script for animation/video to promote member benefits
* develop copy for a member/new joiner handbook (working across directorates/teams)

* eBulletins:

* create segmented emails

* Renewals – support the review of the renewals process; refresh, rewrite and develop messages, across the relevant channels, for the entire process
* General administration (including logging merchandise requests and insight projects; fielding queries, raising POs)

What experience do I need to be successful in this post?

* Experience of working within a marketing, communications or R&R environment,
ideally within a membership organisation or charity (must understand marketing principles)
* Ideally a qualification in marketing (though not essential)
* Excellent copywriting (vital; from email copy to campaign messages on leaflets and web – must be able to put the audience at the forefront and balance this with the existing brand/house style)
* Strong and confident communicator – both oral and written skills
* Adept at briefing and working with creative teams/designers (internal and external)
* Able to liaise with colleagues across different departments
* Core administrative skills (raising POs/invoicing), as well as multi-tasking, prioritising
* IT Proficient including:

* Microsoft packages particularly excel, word
* Digital channels (ideally MailChimp or equivalent bulk email systems; SurveyMonkey)

Huntress Search Ltd does not discriminate on the grounds of 'protected characteristics' as defined under the Equality Act and other relevant UK legislation.

Huntress Search Ltd acts as a Recruitment Agency in relation to all Permanent roles and as a Recruitment Business in relation to all Temporary roles.

PLEASE NOTE: We can only consider applications from candidates who have the right to work in the UK

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