Social and Digital Marketing Apprentice

Creative Process Digital
12 Mar 2018
19 Mar 2018
Contract Type
Full Time

This exciting role is to increase brand awareness, regularly update content for the website, manage social media content and effectiveness across Twitter, Facebook and Instagram, run relevant social media campaigns to focus on a particular product/service, produce and circulate regular newsletter.

We are looking for the right candidate who is creative, has lots of great ideas and can develop our social media communication and update our website in order to help the business grow. If you are innovative, able to work on your own and require minimum supervision and would like to help this happen, then this is the role for you.


  • Manage business social media profiles such as Facebook, Twitter, Linkedin, Pinterest, and Instagram
  • Develop and maintain Social Media profiles for the business
  • Build followers and increase engagement across all social media platforms
  • Develop new ideas to promote the business using social media/website

Online presence:

  • Manage the company website
  • Carry out Search Engine Optimisation
  • SEO activities to increase website traffic
  • Maintain the company website content
  • Image editing - cropping, resising, other Photoshop work
  • Manage and update the company website to promote the company and products
  • The main purpose of the role will be to promote the business through social media and digital marketing channels
  • Create websites using template/CMS system


  • Run marketing campaigns
  • Content creation
  • Creating email newsletters
  • Preparation of marketing material
  • Set up and implement e-mail marketing campaigns
  • Brand marketing
  • Draft copy for digital marketing communications
  • Ensure the content and format of all digital marketing is in accordance with the organisation’s/client’s brand guidelines
  • Assist with branding, design and content for presentations and proposals
  • E-mail marketing activity
  • Sourcing and writing news articles and associated images
  • Managing landing pages for clients
  • Conduct market research
  • Mobile marketing


  • Customer service
  • Some administration duties
  • Ensure that reports and presentations are delivered to the highest level of quality
  • Answer phones
  • Market research of competitors
  • Provide a support function to the businesses centralised digital marketing team
  • To assist colleagues to deliver the digital marketing plans and activity for projects and campaigns
  • Search Engine Marketing – PPC & SEO, Digital Display Advertising, Social Media and Email Marketing


  • Create display ads
  • Create Ads for search and display networks
  • Advertising and promotion through social media platforms


  • Track and monitor a campaigns performance with a weekly/monthly report
  • Analyse data to identify the target market and optimise each campaign
  • Analyse the traffic and visitors to the business website and social media platforms
  • Analyse and report data with Google Analytics
  • Collecting campaign metrics
  • Follow up and analysis of campaign results
  • Monitor and report on activities and provide relevant management information
  • Deliver reporting and analysis of the campaigns and projects during and after campaigns to ensure that marketing is focused on providing strong returns

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