Marketing Manager- Events

Brandgaard Recruitment Limited
London (Central)
08 Mar 2018
17 Mar 2018
Contract Type
Full Time

We are looking for a Marketing Manager or Senior Marketing Executive to join a rapidly growing events business based in West London.

The focus of this new role is to help produce and deliver the marketing strategy promoting three recently acquired technology events.


• Work with the Group Marketing Manager, Marketing Director and Event Director to develop and implement the marketing strategy, positioning and key messages for 3 world class digital events, all co-located

• Execute marketing campaigns and report on effectiveness and results ensuring all elements achieve required performance criteria

• Management of the creative/design process for marketing material

• Work with the sales team to create sales campaigns, focused on both new client growth and in-creased client retention

• Develop strategic audience development plans and ensure marketing communications accurately reflect event positioning and key messaging

• Collaborate with partners to develop marketing campaigns, lead generation strategies and compelling materials for all revenue streams across live and digital products

• Oversee and execute community building and social media strategies that drive engagement, interaction, brand affinity and could improve the audience experience

• Manage marketing budgets, purchase orders, and liaise with Finance on reporting requirements.

• Responsible for the delivery of all delegate, visitor, and attendee revenue generation, plus development of attendee/delegate pricing strategies and reporting

Skills and Experience:

• Excellent copywriting skills. You will mainly be working on technology events so you should be confident in writing B2B copy

• Ability to produce creative and well thought out marketing plans

• Ability to manage multiple projects and deliver on time

• Commercial acumen to develop sales-led marketing initiatives

• Passionate about social media

• Several years’ experience working within the events or exhibitions sector would be highly desirable

For more information on this excellent marketing job please contact Matthew Molgaard at Brandgaard Recruitment.

Similar jobs

Similar jobs