A national cancer charity in London, seek an experienced SEO Manager, ASAP for 3-4 months, covering permanent recruitment period.
Purpose of the role:
SEO strategy development: Working with the wider digital teams to develop, implement and manage SEO strategy.
Campaign and content strategy: Working closely with all teams to ensure content is optimised for search and developing targeted content on specific subjects to enhance the performance of the website on search rankings.
Integrated media strategy: Defining SEO targets and monitoring performance across keyword lists for defined campaign and marketing activity, working closely with the marketing, creative and PR and Media teams to effectively integrated PPC and SEO strategies to ensure effective use of budget and maximise reach.
Analysis and optimisation: Using Google Analytics / Google Webmaster tools and appropriate supporting analytics systems to provide SEO performance reporting; interpreting data and consistently recommending enhancements to content, the website and social media presence to continuously improve search performance. Ensuring competitor activity is monitored and considered.
SEO consultancy: As a specialist in the field of SEO, consulting with web product team to develop SEO development requirements, working with social teams to maximise search performance of social channel activity, and with wider content, editorial and marketing teams to build awareness of and adherence to SEO developments and best practice.
Has proven experience in a hands on SEO focused role
Has worked across teams in a matrix structure to embed SEO practices in digital marketing lead environments
Has delivered training to internal teams
Managed external SEO agencies and budgets
Experienced in content marketing and optimisation for SEO
Experienced in SEO for ecommerce
Has undertaken SEO evaluations and technical overhauls for websites
Has experience of content management systems
Has experience of mobile campaign optimisation
If you would like to work for a leading charity in its field and can start immediately, please apply for further details.