Deputy Head of Marketing - Digital
I am seeking an experienced Marketing Manager to join a leading player in the financial services sector in a role that gives you responsibility for the performance of all digital, media & print channels. Managing a team including people responsible for social media, paid media, SEO, content and PR you will devise and drive a strategy that ensures all channels are fully optimized and, ultimately, sales and lead generation targets are met. Reporting to the Head of Marketing, your remit will also encompass a responsibility for improving direct customer acquisition and for the introduction and delivery of an affiliate marketing strategy. The candidate will need to be an expert in all aspects of data driven marketing- it doesn't matter where you have worked before but you will need to have led teams and be able to demonstrate Howe you harnessed their potential. You will also need to be art the cutting edge of the digital marketing revolution - always looking for new channels to test and measure with a passion to get there before the competition do. Fundamentally you will need to be the authoritative figure on digital marketing and will need to demonstrate the gravitas that comes with this. If you share seeking to develop your career in a n autonomous role in a supportive and creative environment then i would like to hear from you. Coburg Banks Limited is acting as an Employment Agency in relation to this vacancy.