Head of Digital Marketing

Recruiter
Broster Buchanan Ltd
Location
Pytchley
Posted
11 Feb 2018
Closes
16 Mar 2018
Contract Type
Permanent
Hours
Full Time

This is a senior manager/head of position in a highly commercial and data-driven role, responsible for enabling this organisation to meet its business targets;

  1. Responsible for designing, collating and interpreting marketing performance data across all offline and digital channels - PPC, SEO, TV, radio, VOD, affiliates, email marketing.
  2. Measures media, campaign, channel and device performance.
  3. Key POC between external agencies and internal departments.
  4. Leads the regular forecasting process for Marketing.
  5. Responsible for PPC and SEO optimisation.
  6. Responsible for managing daily, weekly and monthly marketing statistics.
  7. Drives digital marketing optimisation initiatives.
  8. Co-ordinates submissions from across the team to form the annual marketing plan.
  9. Manages projects to implement improvements in marketing capability

Similar jobs

Similar jobs