Director Inward Investment and Place Marketing
Director Inward Investment and Place Marketing Our client is seeking an ambitious individual to drive forward their continuing transformation into one of the UK's major destinations for inward investment, business and tourism. The past few years have seen a seismic shift in their profile amongst investors and visitors. Finding a King and winning the premier league clearly didn’t do any harm but a buoyant economy, a much-enhanced leisure and tourism offer and a better appreciation of their fundamentals, particularly graduate skill supply, is driving investment and the visitor economy across the whole city and county area. Position: Director, Inward Investment and Place Marketing Location: Leicester, Leicestershire Job Type: Full Time, Permanent Hours: 37 hours per week Salary: £66,536 to £74,194 per annum Benefits: Competitive salary, Flexible working, Access to training and development opportunities, Attractive salary pension scheme, Generous annual leave entitlement, Good working environment in new offices, Car and cycle purchase schemes, offers and discounts at local gyms and leisure facilities. Closing date: 02 March 2018 Assessment & Interview: Monday 26th March 2018 About the role: As the Director, Inward Investment and Place Marketing you will lead the offer for inward investment, place marketing and strategic tourism. Responsibilities: - Leading the development and articulation of the offer and providing a compelling case for inward investors to consider our client as an excellent place to locate and grow their businesses - Developing an integrated place marketing and strategic tourism strategy for them via a new Place Marketing Organisation (PMO) - Managing all staff and financial resources and developing strategies to generate income, sponsorship and a strong brand identity for the PMO - Generating inward investment leads by proactively marketing the offer to targeted firms in specific sectors, in which the area has considerable expertise and / or potential for growth and in key international markets including US, China and India - Working with the City Mayor, the city, county and district councils, the LLEP and a wide range of public and private partners, to effectively manage enquiries and build long term relationships with new investors - Reporting to the Economic Growth Board, PMO Board and advisory boards etc. against agreed annual targets, outputs and outcomes - Establishing and maintaining business networks including the management and organisation of events and promotional activity - Support economic growth across the sub region including new job creation and levering substantial investment in new infrastructure and improved productivity in key growth sectors - Set up and manage a private sector led sponsorship mechanism to provide financial support to the PMO and pursue funding from other sources - Establish and maintain business networks as necessary including the management and organisation of events and promotional activity About you: - A graduate or equivalent status in a relevant discipline, or substantial relevant experience - Formal training and development in inward investment related or marketing / business development skills - Substantial experience of leading or managing successful inward investment projects and bids - Proven track record of developing and leading collaborative partnerships with stakeholders in the public and private sectors - Experience of managing and developing staff as well as managing complex budgets - Strong negotiating skills and the ability to influence decision makers at all levels You may have experience of the following: Director Inward Investment and Place Marketing, Director of Inward Investment, Director of Place Marketing, Director of Marketing, Head of Marketing, Head of Inward Investment, Strategic Director, Head of Services, Director of Services, Operations Manager, Head of Operations, Project Manager, Operations Director, Head of Operations, etc. This vacancy is being advertised by EasyWeb Recruitment, the UK’s leading Online Recruitment Agency. The services advertised by EasyWeb Recruitment are those of an employment agency. No terminology in this advert is intended to discriminate on the grounds of gender, race, disability, age, sexual orientation, religion, or belief, and we confirm that we will gladly accept all applications.