Product Marketing Manager

Recruiter
INTELLIGENT PEOPLE LTD
Location
London (Greater)
Posted
10 Feb 2018
Closes
15 Feb 2018
Contract Type
Permanent
Hours
Full Time
We're working with one of Europe's fastest growing tech companies, dedicated to driving efficiencies in the payments and business management space. Their products and services are Award winning and continue to evolve, as such we are hiring a Product Marketing Manager / Propositions Manager / B2B Marketing Manager to help drive adoption and further demand.

The role of Product Marketing Manager / Propositions Manager / B2B Marketing Manager within this business requires a creative approach and willingness to change the status-quo.

As Product Marketing Manager / Propositions Manager / B2B Marketing Manager you will:
- Build the product marketing strategy, taking responsibility for the targeting and messaging aligned to key customer segments.
- Provide support in the form of Go-to-Market plans built around proposition development, insight creation, segmentation and customer facing marketing material
- Create customer propositions that effectively target the needs of SME's
- Design contact strategies that maximise customer engagement and business value
- Create marketing campaigns that drive incremental revenue, NPS and product adoption

The role of Product Marketing Manager / Propositions Manager / B2B Marketing Manager will require:
- Experience of working within a product marketing or proposition focused role preferably for an SME customer base
- Knowledge of marketing communications, campaign creation and proposition development
- Strong analytical skills working with both quantitative and qualitative data
- Experience in voice of the customer analysis and needs-based customer segmentation techniques
- Comfortable working in a business where change is a positive progression

Intelligent people are a specialist recruitment agency hiring Product Marketing Manager jobs

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