SEO Specialist

Recruiter
GoodEgg Digital
Location
Malkins Bank
Posted
10 Feb 2018
Closes
15 Feb 2018
Contract Type
Permanent
Hours
Full Time
  • Digital native?
  • Homeware eCommerce business
  • Crewe
  • £25k - £28k

The Company
This is a great opportunity to come in and take this online luxury homeware retail company to the next level through various digital marketing channels.

The Role

The primary role of the Digital Marketing Specialist is to manage all SEO, digital marketing and web management activities. Devise strategies directed at securing new business, raising brand awareness and building a reputation in the consumer market.

  • Develop and executive organic search/SEO strategies across our website to improve performance and rankings
  • Utilising a range of SEO tools to identify and implement findings
  • Regularly monitor and improve website performance
  • Management of on-page activities including on-page audits, meta data audits and revisions, site copy additions, content and site structure reviews
  • Management of off-site/external outreach activities including back-link analysis and cleansing, competitor analysis and link building
  • Monitor and manage social media presence to maximise content outreach exposure and engagement
  • Ongoing analysis and reporting of measurement of ROI
  • Manage and monitor PPC campaigns and liaise with 3rd party account managers
  • Line manage 2 marketing executives

The Person

  • Degree educated in relevant subject or equivalent experience
  • Excellent technical knowledge of SEO, PPC, web development, design and social media
  • A clear understanding of how analytics and insights are used to inform marketing plans
  • Demonstrable analytical capabilities to support analysis of channel performance (Google Analytics essential)
  • Digital native with experience ideating and implementing digital campaigns
  • Driven and enthusiastic with positive attitude

Location
Crewe

Next Step
If this sounds interesting, get in touch! Contact Max at GoodEgg digital today.

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