PPC Executive / Account Manager
South West London SW18 / SW19
On offer £20k - £26k + bonus (c£2k)
MacArthur Recruitment are working on behalf of a leading UK travel agent who is seeking to expand their Paid Search team with the addition of a PPC Executive. This is a rare opportunity to join, and grow with, a well-established brand and gain valuable PPC experience within a successful and growing marketing department. (pay-per-click)
As a PPC Executive your duties will vary from campaign management and optimisation, writing and testing ad copy through to identifying growth opportunities across search platforms. Your self-motivation, and desire to hit the budget targets in a competitive environment, will ensure your success and development.
Working with the PPC Manager and analytics team you will create and implement data-led strategies to improve account performance and reporting tools.
As a PPC Executive you will enjoy coming up with new and creative approaches, achieving results in a global environment through innovation and keeping up to date with industry trends.
- Managing Search and Display campaigns in Google and Bing
- Building campaigns and ad groups
- Keyword research and expansion
- Writing, improving and testing ad copy
- Bidding optimisation
- Daily, weekly and monthly performance reporting
- Data analysis
- Monitor PPC traffic daily, ensuring business goals are met in an efficient way
- Passion for paid search
- Pay-per-click / PPC
- ROI targets
- Large volume keywords - 100,000's
- Hands-on Account Management
- Traffic Management
- Record of building and managing large PPC campaigns preferably in multiple languages
- Track record of delivery against goals
- Ideally degree-educated (BSc, BA, or marketing-related field)
- Advanced Excel proficiency (VLOOKUP, etc.)
- Strong analytical skills
- Eye for detail
- Strong writing ability
- Detail-orientated with solid organisational and time management skills
- Knowledge in Google Analytics or other analytical tool
- Strong understanding of other areas of digital marketing
- Fluent in English
- Ideally your PPC acount budget experience will be between £50k - £150k.
Desirable / Bonus Experience:
Fluent in French, Spanish or Italian
In return they can provide you with a competitive salary and an exciting future. Our client is a growing and successful travel agency who want to share that success and growth with you.
MacArthur Recruitment are a recruitment consultancy and agency focussing on quality of delivery for all parties; your success is our success. Please visit our website atwww.macarthurrecruitment.co.uk for further details.
Keywords: ppc executive, paid search, pay per click, internet advertising, Excel, vlookups, Google Analytics, Bing, roi targets, adwords