PPC Executive

Recruiter
MacArthur Recruitment
Location
London
Salary
20000.0000
Posted
15 Feb 2017
Closes
15 Mar 2017
Contract Type
Permanent
Hours
Full Time

PPC Executive / Account Manager

South West London SW18 / SW19

On offer £20k - £26k + bonus (c£2k)

MacArthur Recruitment are working on behalf of a leading UK travel agent who is seeking to expand their Paid Search team with the addition of a PPC Executive. This is a rare opportunity to join, and grow with, a well-established brand and gain valuable PPC experience within a successful and growing marketing department. (pay-per-click)

Role Summary

As a PPC Executive your duties will vary from campaign management and optimisation, writing and testing ad copy through to identifying growth opportunities across search platforms. Your self-motivation, and desire to hit the budget targets in a competitive environment, will ensure your success and development.

Working with the PPC Manager and analytics team you will create and implement data-led strategies to improve account performance and reporting tools.

As a PPC Executive you will enjoy coming up with new and creative approaches, achieving results in a global environment through innovation and keeping up to date with industry trends.

Main Responsibilities:

  • Managing Search and Display campaigns in Google and Bing
  • Building campaigns and ad groups
  • Keyword research and expansion
  • Writing, improving and testing ad copy
  • Bidding optimisation
  • Daily, weekly and monthly performance reporting
  • Data analysis
  • Monitor PPC traffic daily, ensuring business goals are met in an efficient way

Requirements:

  • Passion for paid search
  • Pay-per-click / PPC
  • ROI targets
  • Large volume keywords - 100,000's
  • Hands-on Account Management
  • Traffic Management
  • Record of building and managing large PPC campaigns preferably in multiple languages
  • Track record of delivery against goals
  • Ideally degree-educated (BSc, BA, or marketing-related field)
  • Advanced Excel proficiency (VLOOKUP, etc.)
  • Strong analytical skills
  • Eye for detail
  • Strong writing ability
  • Detail-orientated with solid organisational and time management skills
  • Knowledge in Google Analytics or other analytical tool
  • Strong understanding of other areas of digital marketing
  • Fluent in English
  • Ideally your PPC acount budget experience will be between £50k - £150k.

Desirable / Bonus Experience:

Fluent in French, Spanish or Italian

In return they can provide you with a competitive salary and an exciting future. Our client is a growing and successful travel agency who want to share that success and growth with you.

MacArthur Recruitment are a recruitment consultancy and agency focussing on quality of delivery for all parties; your success is our success. Please visit our website atwww.macarthurrecruitment.co.uk for further details.

Keywords: ppc executive, paid search, pay per click, internet advertising, Excel, vlookups, Google Analytics, Bing, roi targets, adwords