Intermediary Marketing Manager

Recruiter
Michael Page Marketing
Location
Hove
Salary
£35000 - £50000 per annum
Posted
14 Feb 2017
Closes
14 Mar 2017
Contract Type
Permanent
Hours
Full Time

Intermediary Marketing Manager - FTSE FS organisation - Brighton
You will be responsible for devising and implementing all channel marketing activities for the Individual Retirement Solutions business unit

Client Details

Our client has £850 b under assets, assists over 10m people with savings.

The company has around 8,000 employees.

Description

Intermediary Marketing Manager - FTSE FS organisation - Brighton

This role is responsible for leading the delivery of compelling, innovative marketing campaigns, promotional and communication activities and marketing propositions that support our IFA/intermediary strategy

  • Recommend, plan, manage and deliver integrated programmes of marketing activity
  • To work closely with and pro-actively with key internal stakeholders
  • Lead, develop and manage the Intermediary Marketing Team
  • Add value to new relationships and deepen existing intermediary relationships by identifying marketing proposition and cross selling opportunities, and providing marketing consultancy and support, where necessary
  • Proactively add value to the customer experience
  • Preparation and development of media plans, data selections, data processing, print/production and creative briefs
  • Creation of annual, quarterly and monthly campaign spend and sales forecasts
  • To jointly manage the events, conferences and seminars with the Distribution Team
  • Provide marketing support and collateral (online and offline) that engage our intermediated audiences

Profile

To be suitable for this Intermediary Marketing Manager role you will need:

  • Demonstrable knowledge of marketing communications in a regulated financial services environment
  • Insight into best practice in the Intermediary channel, particularly in relation to extending reach and opening up new areas of support
  • Thorough knowledge and experience of campaign planning, management and evaluation
  • Experience of effective agency briefing, management and drive for delivery
  • Thorough understanding of the role of web and social media as a marketing tool
  • Budget management
  • Understanding of trends in the Financial services market to help with development of propositions
  • Copywriting for collateral, website and social media, keeping in line with latest trends
  • Strong brief writing for insight and creative.

Job Offer

Competitive package