A truly superb opportunity to join a award winning, stage technology manufacturer, producing a portfolio of lighting and video control solutions for concerts, festivals, sporting events, and theatres. My client offer a unique working environment, which is vibrant, cool and fun!
We are on the hunt for a enthusiastic and commercially aware marketing professional who enjoys customer/client interaction and is genuinely excited by the prospect of delivering excellence through the delivery of a robust and impactful marketing support function to the business. The Marketing Manager will be responsible for implementing campaigns and developing an understanding of their customer and market share.
The post holder will have proven experience in a similar role and have strong networking and interpersonal skills. The ability to be both a self-starter and to work as part of a team, clear verbal communicator/excellent telephone manner.
In this role, you will be controlling a marketing budget and continuing the great strides which have been made in the past year in respect of formalising and structuring the marketing function of the business. This role could be well suited to an experienced Marketing Executive who is looking to step up to a Marketing Manager's role and is looking for a high level of autonomy to enable them to shape the marketing dept. You must be someone who has lots of self-initiative and self-motivation. Whereas this is currently a standalone role, with support from the sales team; the short to medium term goals would be to increase the marketing spend and also hire a marketing assistant to enable further growth of the Marketing department.
Act as main point of contact for external Marketing Agency, design/artwork and printing suppliers.
Collect and report marketing data such as google analytic reports in order to use these to better our understanding of customer needs and movements.
Updating internal databases and basic company records and Mail chimp databases.
Must be competent using DNN (DotNetNuke) Platform (Not Essential - can be learnt)
Making available up-to-date marketing material to distributors via website and media packs.
Facilitate and enhance the use of social media to reach extended audiences.
Support the implementation for each campaign and ensure each campaign follows the schedule to set timescales and budget
Work with colleagues to execute email campaigns - creating the email, uploading data.
Regularly monitor the status of the activity and follow success of each e-shot in order to learn from user readership.
Support external activities such as trade shows and conferences.
Manage the marketing stock room ensuring collateral and marketing stock is maintained for use at events.
Ensure all new content is on the website including events, and case studies are posted.
Help provide information required for marketing reporting on a monthly basis.
Deliver exceptional focus on quality of leads.
Recognise the impact and power of the brand, design and image on the customer/prospect
Produce PR's after visiting shows in the UK and post on website and other solid media platforms.
Have some competence of taking photos of shows using a SLR camera.
Speak to clients who visit to find out information on what product they are using, why they are using it; and about them to produce posts on solid media.
Write blogs, research industry updates and in general, attain news from customers and the sales team in order to produce a monthly newsletter.
Desired Skills and Experience:
Be able to use Photoshop at a basic level.
Be able to demonstrate confidence, creativity and professionalism
Basic to intermediate Adobe suite skills.
Research and analytical experience i.e. ROI/Analytical approach.
Proficient in all Microsoft applications
High standard of literacy and communication skills, both written and verbal
Strong ability to multitask with great time management skills.
Marketing and sales awareness.
Ability to provide marketing analytical knowledge.
Ability to work on their own initiative and manage workload effectively towards set deadlines and targets.
High level of persistence and determination as well as the ability to present ideas and issues with authority.
Ability to communicate at all levels and build fast effective relationships.
This is a very interesting and exciting Marketing role which offers a lot of variety and exposure to a broad range of marketing functions. It would particularly appeal to candidates with an interest in Technology and music/lighting or music in general. This is definitely an opportunity not to be missed, as it offers a fun and relaxed working environment, opportunities to travel abroad 2-3 times a year, casual dress code and an immediate start!