Digital Marketing Manager - Global eCommerce Consultancy

Recruiter
RecruitmentRevolution.com
Location
Watford
Salary
60000.0000
Posted
11 Feb 2017
Closes
11 Mar 2017
Contract Type
Permanent
Hours
Full Time

Digital Marketing Manager - Global eCommerce Consultancy
Watford
Up to £60,000 + Bonus + Benefits

++ Excellent opportunity for a tech focussed in-house marketer to join a global leader powering eCommerece for the likes of Audi UK, GAME, Sainsburys and Ted Baker ++


About Us:

We are a global digital commerce consultancy with operations in London, Amsterdam, Beijing, Melbourne and New Delhi. Our aim is to define, design and deliver dynamic, high performance, state-of-the-art eCommerce sites for the world’s leading brands. We work for some of the best…Audi UK, GAME, Sainsburys and Ted Baker and many more.

Our teams are key. Our reputation is based on having the best people in the business who really want to understand not just the clients but their customers. We trust and empower our people and we won’t settle for second best!

As our business grows, so we need to expand our team. We are looking for people who share our ideals and work ethic and want to play a key role in shaping and moulding some of the best eCommerce sites in the world.

The Digital Marketing Manager Opportunity:

We need someone who is comfortable in planning managing and evaluating our internal digital marketing campaigns. So you will be able to demonstrate proficiency and results in:

+ B2B Lead generation and nurture in a fast paced technology business environment leading to regular quarterly multi-million pound deals.
+ Lifecycle management of existing customers. Must demonstrate capability to nurture and grow an existing client base through account based marketing.
+ Driving prospect and customer engagement via CRM and marketing automation solutions, ideally Salesforce.com and IBM Marketing Cloud (Silverpop).
+ Planning and coordinating marketing campaigns across multiple digital channels including (email, web, SEO/PPC, social, webinars) Accountable for creation and project management of Campaign briefs and plans and a single point of contact for various stakeholders, throughout the life of each campaign.
+ Working with key external technology partners to plan and direct joint marketing campaigns and events leading to joint lead generation and customer growth opportunities.
+ Proficiency in project planning and campaign KPI measurement/analysis in order to identify activities and channels with highest ROI.
+ Developing and leveraging customer insight to engage and nurture customers across all digital channels
+ Interaction with commercial stakeholders, including Sales, Account Management and delivery teams

The role is strategic in nature and you will be working very closely with the Head of Marketing & Communications alongside a wider marketing team that will support you with campaign execution and management. You will be a strong collaborator with experience in working with colleagues across the business particularly in sales but also in communications and content development.

About You…

+ 5+ years B2B digital marketing experience in a fast-paced software, or related high-technology business environment industry targeting the retail and B2B sectors with high value technology purchases £500K+.
+ 3+ years in a demand generation role with particular emphasis in supporting sales teams with strong marketing initiatives to both acquire new customers and to grow the business of the existing customer base.
+ Digitally and social media savvy and comfortable working in a multichannel environment to drive prospect engagement, lead generation and incremental revenue.
+ Strong analytical skills, ability to understand, track, drill-down and question activities and issues to support sound business decisions with an emphasis on ROI.
+ Experience managing technical aspects of marketing systems including using CRM (ideally Salesforce.com) and marketing automation solutions IBM Marketing Cloud (Silverpop).
+ Strong project and campaign management skills
+ Experience in dealing with technology / channel partners to define, deliver and manage joint marketing campaigns.

If you have/know some of this even better!

+ Bachelor’s Degree or higher in a creative discipline preferred
+ Experience leading strategic brainstorming, marketing campaign development, and execution.
+ Experience briefing and managing external agencies and suppliers
+ Strong presentation skills and writing skills
+ Experience in managing budgets

Interested? Just Apply Below...

In 2005 we ripped up the rule book to deliver a recruitment agency experience that makes everyone feel just that little bit happier. By applying you consent to us processing & passing your application to our client for review for this vacancy only. If your skills match the role you will hear back from us within 2 business days. Good luck, Team RR.