Global Online Marketing Executive
Global Online Marketing Executive <£35k Eastleigh. Drive web traffic / utilise search+online digital marketing
Your new company
My client is one of the world's largest specialist electronics brands, producing products across more than 4 specialist brands. As well as hardware, they offer apps and cloud-based software to aid their clients in a seamless service. Selling their brands across more than 100 countries worldwide, they employ over 1000 people globally and are actively seeking a Global Online Marketing Executive to join the growing marketing team.
Your new role
This is an acquisitonal online marketing job with primary responsibility of driving traffic to all brands and language websites, both direct and via distributor's website channels. The primary purpose of the job is to utilize search and online marketing to harvest the demand for the brands and products via the online channels. You will be responsible for managing and coordinating Search, programmatic and remarketing with a 3rd party agency, reviewing and reporting on performance and ROI of all activity for brands globally, and managing SEO performance, monitoring and improving where necessary.
Your job will be to manage and control all online/ display media in EMEA, advising in other markets based on performance. In particular your job will need to be focused on analytics and measuring the return on investment of the online budget, ensuring activity is reviewed and adjusted based on response. This includes managing a PPC strategy, as well as, all online media spend and email marketing campaigns, across 5 brands.
What you'll need to succeed
You will need strong previous online marketing experience, including knowledge of Search, both paid and organic (PPC/SEO etc), programmatic, remarketing and web analytics. Any European or International experience is certainly advantageous, as is Email and html experience. Working experience of Google Analytics is also required, as is the ability to build relationships and manage stakeholders, both internally and 3rd party supplier.
What you'll get in return
You will receive a salary of between £25,000 - £35,000, depending on experience, and the opportunity to work for a leading international brand in a global job. You will work in an outgoing and fast-paced office, with the opportunity to travel globally with work and really progress your career in a market-leading employer.
What you need to do now
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