Digital Copywriter Executive
We have an exciting permanent opportunity for a Digital Web Copywriter to join a market leader based in Coventry.
You will be joining the UK digital marketing team to maximise the written digital media across the web properties.
Your role will be to create written content to capture the brand voice on the web. Creating engaging content from multiple data sources to assist the customers understand the product when researching and buying online.
You will be a key member of the Digital team capturing and enriching the written media.
As a Web Copywriter you will;
- Understand Search Engine Optimisation best practice to ensure you are complying with current and anticipated best practice.
- Work with the agencies to create and keep updated the best practice templates.
- Work with the media team to create outstanding content for the customers online.
- Oversee and create all written media, whether it is a banner or a blog post to ensure we have compliances and consistency across the brands and web properties.
- Assist the brands with email templates and email campaigns.
- Create clear easy to read content making complex topics simple.
- Write compelling and attention grabbing headlines.
- Be sympathetic to user experience, choosing the correct language for the targeted segment.
Required Skills & Experience:
- Excellent writing and editorial skills.
- A great storyteller with a keen eye for detail, grammar and proof reading skills.
- Creative thinker
- Good researching skills
- Content Marketing experience
- Ability to use the best vocabulary within a specific context.
- Customer focused with a passion for making everyday products sound outstanding and grabbing the customers’ attention.
- Strong academia in English
Our Client offers a great place to work alongside an amazing digital team with opportunity to progress. A competitive salary plus a fantastic benefits package.