Marketing Executive

Recruiter
Optima
Location
Hilderstone
Posted
12 Jan 2018
Closes
11 Feb 2018
Contract Type
Permanent
Hours
Full Time

Marketing Executive

£20,000 - £25,000 (negotiable on experience)

Hanley, Stoke on Trent

My client is one of the world’s most prestigious brands in their industry. This is a fantastic opportunity for an enthusiastic and passionate marketer to develop their skills set in a fast paced and diverse role. The marketing department works close with the strategically placed global offices, crafting targeted campaigns which support business objectives to reinforce the strength of the brand.

The successful candidate will make a real impact, bring fresh ideas, be eager to learn and develop their knowledge and grab this fantastic opportunity with both hands. Previous experience in a marketing role would be advantageous but marketing graduates who demonstrate a true passion for digital marketing and copy writing will also be considered. In return, my client offer fantastic career prospects, benefits and a supportive work environment.

Responsibilities:

  • Copy writing for project case studies, e-marketing, game literature, web and social media
  • Populating the corporate website and customer portal e-shops
  • Web analysis and KPI reporting including making recommendations to improve web metrics and enquiries
  • Population of geo-targeted web copy, allowing for a tailored user experience based on geographical location
  • Keyword analysis, tracking and SEO content development
  • Social Media management and reporting
  • Market research
  • Database management
  • Liaising with agencies to ensure the on-time delivery of projects and ad hoc work
  • Supporting with event planning and execution
  • Support with internal communication

Requirements:

  • Marketing Degree or the relevant experience within a marketing role
  • Strong copy writing skills with experience of writing in a B2B context, for print, web and social media
  • Excellent communication and proof reading skills
  • Keen eye and attention to detail
  • Excellent project management skills, highly organised and meticulous
  • Experience with website development and project management
  • The ability to develop strong working relationships with stakeholders at all levels
  • Knowledge of various CMS systems, WordPress and Magento experience would be advantageous
  • Excellent Google Analytics skills with proven KPI reporting experience
  • Understanding of SEO techniques and best practice
  • A strong understanding of integrated marketing campaigns and digital marketing techniques
  • A working knowledge of Adobe Creative suite

To apply, please send your CV to the email address below