Product Marketing Manager - Cloud based SaaS

Recruiter
Randstad Sales
Location
London (Greater)
Posted
12 Jan 2018
Closes
11 Feb 2018
Contract Type
Contract
Hours
Full Time
Product Marketing Manager

We have an exciting ongoing contract available for a Product Marketing Manager with one of our clients who is a globally recognized name in cloud based SaaS. The Product Manager will join the growing UK Accountant segment marketing team and report to our Senior Marketing Manager.

As a key objective, the team will be looking to partner with all 35,000 firms in the UK and help them to transform their firms by moving to the cloud. A massive HMRC initiative called 'Making Tax Digital', which requires all small businesses to use digital record keeping, launches in April 2018 and provides us with a huge opportunity to really engage with this customer base.

This contract will be ongoing offering £132-£153 based on experience, starting immediately, the duration will be ongoing, but typical contracts are long term

Responsibilities:

The successful candidates should to be able to demonstrate ability in the following areas:

*Lead go-to-market campaigns for all upcoming product releases within Online Accountant software and partner closely with the global product and product marketing teams
*Drive the Find an Accountant marketing initiative in the UK to connect small businesses with our product and certified accountants
*Optimize the end-to-end accountant customer experience on the website to improve accountant sign-up conversion
*creating and executing high-impact multi-channel marketing campaigns across digital and offline channels (advertising, web, mobile, email, in-product, etc.)

Qualifications:

Marketing

*Proven experience in a Product Marketing environment
*Strong strategic thinker with experience developing and executing go-to-market strategies cross-functionally
*Passion for delighting customers and using customer insights to improve end-to-end experiences
*Experience creating and executing high-impact multi-channel marketing campaigns across digital and offline channels (advertising, web, mobile, email, in-product, etc.)
*Identifies big insights by synthesizing inputs from multiple data sources to unlock growth opportunities; develops business cases and activation plans to support

Leadership:

*Effectively influences across teams (both internal and external) and across all levels (up to executives) to mobilize cross-team initiatives
*Ability to prioritize and make strategic choices, specifically narrowing from a range of opportunities to highest-impact levers
*Solid analytical skills & business judgment
*Exceptional communication skills: verbal, written, visual/presentation
*High energy & positive mindset attitude within a change environment
*Self-motivated, tenacious and balanced individual who brings 'can do' motivation to work every day.


Randstad Business Support acts as an employment business when supplying temporary staff and as an employment agency when introducing candidates for permanent employment with a client. Randstad Business Support is an equal opportunities employer and decisions are made on merits alone.

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This job was originally posted as www.totaljobs.com/job/79191524