PPC Executive

Charter Selection
12 Jan 2018
11 Feb 2018
Contract Type
Full Time
A growing B2B publisher is seeking to recruit for a PPC Executive. Reporting to the Head of Marketing you be responsible for taking ownership of all PPC campaigns and revenue targets.

Key duties include:
- Perform keyword research and manage all bid management for campaigns
- Ensure PPC campaigns are up and optimised according to best practice guidelines
- Manage overall PPC budget alongside campaign budget management
- Work with the content team to ensure landing pages and website orders are effectively optimised from testing positioning and colours to sample reports and offer for all PPC campaigns to maximise ROI and conversion
- To monitor and review PPC turnover regularly against targets to ensure that they are hit or exceeded

The successful candidate have:
- 3-5 years of experience in a similar role (preferably from an agency)
- Passion for PPC and digital marketing in general, plus proven track record in driving successful PPC and paid search campaigns, Google AdWords certification preferable
- Strong working knowledge of Google AdWords and all paid search platforms, plus good working knowledge of Google Analytics

This job was originally posted as www.totaljobs.com/job/79175241