Demand Generation & Marketing Communications Manager

Recruiter
Delta Consultants
Location
Watford
Posted
12 Jan 2018
Closes
12 Feb 2018
Sector
Healthcare
Contract Type
Permanent
Hours
Full Time
Demand Generation & Marcomms Mgr - Herts - Life Science or Clinical Diag - £SalNegk plus benefits

Our client is a highly respected global manufacturer of life science products used in laboratories across the world. Following internal reorganisation and promotion they are now looking for an experienced Demand Generation and marketing Communications Manager to plan, co-ordinate and monitor all aspects of Demand Generation & Marketing Communications activities in Europe.

You will be -

Responsible for the management of a robust EMEA Demand Generation and Marketing Communications team that executes tactical marketing projects.

Further develop the communication channel strategy to include new and trending channels, best practices and voice of customer as well as working in partnership with global key stakeholders to implement new processes.

Deliver digital strategies (email marketing, social media, SEO and SEM, web marketing & webinar programme).

Manage EMEA data and CRM policies for marketing, developing strategies for campaign management within SalesForce.com (SFDC) and further develop and deliver on global processes for lead management to ensure end to end campaign tracking.

Manage a team of 7 direct reports that are made up of campaign managers located throughout the UK, France and Germany.

You will have considerable sales and marketing experience, with a proven track record of providing strategic and tactical marketing. This is a role now vacant following promotion so we are looking for a high calibre candidate with the ability to inspire and influence others who will build on the results achieved to date but who will bring a fresh pair of eyes. You will be organised and have a structured approach Forming part of a pan European team you will have strong communication skills and understand market differences across the region.

You must have strong digital Marketing experience, understand marketing automation and have experience using a CRM system.

Ideally you will have a recognised marketing qualification. Your drive, tenacity and innovative approach are key to the success of this role as is your man management experience. You will also be able to demonstrate a level of skill using Wrike and Marketo (ideally).

To apply or for further information please contact Email address removed

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Delta Consultants Ltd is acting as an Employment Agency in relation to this vacancy.