Senior Email Marketing Executive

Recruiter
Charles Tyrwhitt
Location
London (Greater)
Posted
12 Jan 2018
Closes
11 Feb 2018
Contract Type
Permanent
Hours
Full Time
This is a busy and rewarding position which directly impacts business results and drvies sales. You will be responsible for planning, delivering and reporting email marketing campaigns across local and international territories for Charles Tyrwhitt. You will own the full, end-to-end campaign process and strive to continuously improve key KPI’s. You will work with the Email Manager in regards to the overall customer contact strategy and retention email programme. You will be the expert in identifying key segmentation and targeting opportunities within each territory. You will work closely with the Online Merchandising, e-commerce team and the Art teams to ensure the customer experience and journey is best in class.

Charles Tyrwhitt (pronounced “Tirrit” by the way) is a leading British menswear brand and multi-channel retailer. We’re growing rapidly both in the UK and internationally; increasing sales year on year and setting and achieving ambitious targets. To sutain this growth and ever improve our outstanding service, we are looking for a super guru Email Marketing Executive to be based at our stylish London Bridge Head Office

The Role

This is a busy and rewarding position which directly impacts business results and drvies sales. You will be responsible for planning, delivering and reporting email marketing campaigns across local and international territories for Charles Tyrwhitt. You will own the full, end-to-end campaign process and strive to continuously improve key KPI’s.

You will work with the Email Manager in regards to the overall customer contact strategy and retention email programme. You will be the expert in identifying key segmentation and targeting opportunities within each territory. You will work closely with the Online Merchandising, Ecommerce team and the Art teams to ensure the customer experience and journey is best in class.

What we're looking for

To be considered for this position you will have a marketing degree and relevant experience working in an online customer retention based role for a retail business. You will ideally have experience of international markets and European languages would be a great advantage. You must have excellent mircosoft office, HTML/CSS and Dreamweaver experience. Ideally you will have worked with Responsys or another ESP. You will understand and email and web analytics and have experience in testing and optimisation.

Who we are

We specialise in men’s formal shirts, suiting, shoes, casual clothing and accessories. Charles Tyrwhitt was founded in 1986 by Nicholas Charles Tyrwhitt Wheeler from his student digs at the University of Bristol. Nick felt he could make a better shirt at better value than anyone else on the market and this is still our goal today.

Charles Tyrwhitt’s, spiritual home and British flagship store is located on London’s Jermyn Street, synonymous with producing the world’s finest shirts for over 300 years. At last count we have 33 stores worldwide, including in New York, Paris, Washington DC and Chicago.

As a multi-channel retailer we service our customers in-store, online and by mail order. We operate principally in the UK, Germany, USA and Australia, with customers in over 100 countries around the globe.

We are bringing Jermyn Street style to the world, “making it easy for men to dress well!”


This job was originally posted as www.totaljobs.com/job/79176988