Sports Footwear Designer

Elite Associates
London (Greater)
11 Jan 2018
11 Feb 2018
Contract Type
Full Time
Elite Associates have partnered with a globally recognised brand to recruit a sports/performance footwear designer. This is an amazing opportunity to join a business with a great culture and fantastic offices in North London.

The Role

Responsible for delivering consumer led global designs which align to the brand DNA and seasonal creative direction under guidance from the Creative Lead

In collaboration with the Brand Creative Lead & Senior Designer, responsible for delivering own designs against Brand seasonal creative direction and product briefs, whilst maintaining Brand DNA, VBL and guidelines
Contribute in the creation of seasonal creative direction, trend overviews, colour and mood boards
Deliver consumer focused designs aligned with allocated category and/or range direction, and which achieve commercial targets
Ensure own designs incorporate consumer and concept testing feedback, throughout design process to ensure NPD is aligned with target consumer needs and desire
Ensure own designs have a coherent and compelling offer to seamlessly merchandise into product categories and range, combining desirable aesthetics with credible performance and technical needs
Deliver coloured CAD's which are consumer focused, trend led and commercial designs aligned with allocated category merchandising
Push creative boundaries whilst delivering against commercial opportunities
Responsible for delivering allocated designs as needed based on seasonal or brand workload, from concept through to CAD work, colour overviews, creation of technical specifications and updates, to upload into PLM (or similar), on time against seasonal C2C deadlines
Contributes towards cost saving solutions to achieve seasonal margin target whilst retaining creativity
Contribute, as required, to updating and maintaining Visual Brand Identity aligned to brand positioning and DNA
Deliver designs in a clear and concise format and present at design reviews, with detailed renderings and technical specifications in the required format in Photoshop and/or Illustrator
Actively participate in proto reviews ensuring design integrity is maintained through to final sign-off
Support Development Team (and innovation team) with design and colour specifications on time and at key stage gates in the product creation process.
Actively research the market and trends, looking further than immediate scope of work and produce detailed reports following each research visit
Maintain communication with superiors at all times throughout the process ensuring your message is clearly understood
Any other activities commensurate with the level of this role

Proven Design experience either gain from a sporting / outdoor / lifestyle brand aligned to the Brand or category you'll be working on, or transferable experience from a consumer-led category
Clear understanding and consideration of footwear fit/construction and manufacturing processes.
Consumer focused with a strong technical bias within their given design specialism
Strong creative and trend skills, with a proven commercial background
Strong sense of international market trends balanced with the importance of originality through invention
A passion for fashion and a thorough understanding of the consumer market and landscape
Ability and strong understanding of "design cost" and "design for manufacture'' throughout the design creation process
Proficient in Adobe Illustrator, PhotoShop, PowerPoint, Microsoft Word, plus excellent freehand drawing and rendering skills. Knowledge of Excel an advantage
Proven ability to work within a critical path and meet deadlines, managing time efficiently to achieve completion of a professional standard of work
Able to manage and work to deadlines as well as multi-tasking
Very organised, structured and comfortable working with a minimum of supervision towards meeting short-term and long-term objectives
Collaborates effectively to maintain and develop trustful relationships with peers across the business or multiple functions and within the product team
Ability to work across multiple functions with experience of working in a matrix structure a benefit
Excellent presentation and interpersonal skills
Communicates with enthusiasm
Understands cultural differences
The ability to travel and spend time away from home
Enthusiastic about design, inspiring, creative, forward-thinking and energetic
Self-motivated and equally comfortable working within a team
Demonstrate the ability to use own initiative
A good communicator, both interpersonally and within a group conveying strong brand empathy
Able to work under pressure to tight deadlines and able to multi-task
Organized and structured with their work load
Confident in making design decisions and able to challenge upwards and across functions in the appropriate way if needed
Asks questions and seeks understanding first
Pushes oneself to exceed expectations
Is perceived as credible and an expert in the area/category
Adaptable and versatile

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