Adobe Campaign Training Manager (Marketing Automation)

11 Jan 2018
10 Feb 2018
Contract Type
Full Time
The ideal individual will be a pragmatic, intuitive hands-on manager, with strong organisational skills, capable of handling multiple work streams at once and able to act on their own initiative.

You will have excellent interpersonal skills, be a good communicator and display flexible and creative thought processes.

You will not be afraid to constructively challenge the status quo, using your strong influencing and negotiation skills with senior stakeholders to achieve the best results within the strategic objectives of

You will be a skilled relationship-builder, creating useful networks internally and externally, and serving as an advisor and arbitrator for escalated conflicts or unresolved issues.

You will be a strong verbal and written communicator, able to present well to audiences of any size and to encourage others to share information and ideas in a group setting.

You will be resilient and retain a positive outlook in advising on best practice to maintain and support our corporate identity and brand, while minimising our risk exposure.

You will have experience of working in a highly regulated industry.

Key functional aims of this role
  • Overall responsibility for business adoption (people using the Digital Marketing Automation (DMA) platform, Adobe Campaign v7)
  • Engages with key stakeholders in the business to capture and prioritise training requirements recognising the different users in the firm
  • Support identifying the training methods and tools for ensuring a comprehensive learning programme
  • Development and support in deployment of training through various channels under a multi-fold training model of:
  1. Qualification Training
    • Devising a series of face-2-face workshops or each user type to undergo detailed relevant training prior to product go-live and immediately after
    • Devising a series of tests for the different user groups that will need to be undertaken and passed before having access to the new DMA system is granted (i.e. a user repeats a test if required)
  2. Anytime training
    • Online self-service training model (e-learning and portal)
    • Responsible for designing, developing and revising training documentation (FAQs, kit cards, quick reference video guides etc.) with graphics and concise factual text
  3. "Just-in-time"
    • Floor walking where required (especially on launch day and immediately after launch)
    • Provide ongoing follow-up training, coaching and support to users on an ad-hoc basis
  • Works in parallel with the production team ensuring changes and new functionality are fully documented and available as training material in a timely fashion
  • Review existing DMA processes and proposes enhancements and improvements around DMA support and training
  • Contributes to the development of the DMA roadmap
  • Overall responsibility for the marketing of and accuracy of "DMA Training" as the point of entry for anything related to DMA
  • You may be required to travel to other KPMG offices across the UK
  • Regular reporting to the Digital Senior Manager and Project Manager on training delivery progress - monitor training engagements, assess users' knowledge and capture feedback

Reports and Accountability

This role will report to the Senior Manager, Digital Marketing and is part of a core project team of seven.

You will be accountable for the full project training programme pre and immediately post launch.

Core behavioural competencies and required level of competence
  • You will display strong business acumen, showing an ability to foresee situations that may arise as a result of materials' distribution and provide recommendations to mitigate these.
  • You will be an intuitive team player with a diverse approach who enjoys using their practical coaching mind set to develop the skills of users.
  • You will be a strong communicator, able to listen, analyse and present complex concepts to a variety of audiences, both verbally and through clear and descriptive written work.
  • You will take personal responsibility for making tough decisions, acting quickly to diffuse or prevent conflicts and able to share resources and information to create teamwork across functional boundaries.
  • You will be a good influencer, good at engaging with senior stakeholders so that the value of the project is understood, in the process developing lasting, mutually beneficial relationships with key KPMG and external stakeholders.
  • Be resilient and retain a positive outlook in advising and communicating clearly and constructively with stakeholders - key in driving change throughout a diverse organisation.
  • Have the confidence to challenge an influence people at all levels and maintain strong networks.

Candidate requirements
  • A university degree or equivalent
  • Knowledge of common training strategies, methods and best practices
  • A completer/finisher who has the drive and determination to work through complex issues and find solutions to issues that will allow to grow the DMA tool impact and help generating incremental revenue for the firm
  • Must have demonstrable experience in the design, development and delivery of training plans, material, in-person and virtual training to end-users, including presentations
  • Previous experience working with Adobe Campaign in a similar role a must
  • Previous experience of a professional services organisation is desirable

Allegis Group Limited and Aston Carter Limited operate Employment Businesses and Agencies and are companies within the Allegis Group Inc. group of companies, the fourth largest staffing company in the world, (collectively referred to as the "Allegis Group"). TEKsystems and Aerotek are divisions of Allegis Group Limited. Applicant data will be treated in accordance with the Allegis Group's Privacy Notice By submitting personal data to any company or division within the Allegis Group, the applicant is providing explicit consent to the use of such data by the Allegis Group and to the transfer of such data to and from the Allegis Group companies within the UK, Europe and outside the European Economic Area in connection with the fulfilment of the applicant's voluntary requests, and the fulfilment of other job opportunities that match the applicant's profile, and confirms that they may be contacted about such job opportunities.
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