Digital Data Analyst

We Are SSG
London (Central)
11 Jan 2018
12 Feb 2018
Contract Type
Full Time

Digital Data Analyst

Data analysts needed to plan across a mix of digital marketing services, to create a significant commercial advantage for clients.

Main duties:

  • Data analysis - Deliver accurate and timely data and analysis that is easy to interpret and understand. Including customer behaviour and interaction through qualitative and quantitative analysis.
  • Data quality - Audit, setup and review tracking implementations to flag issues, bugs or anomalies. Including automatic alerting to ensure reliable data is always available.
  • Testing - Establish testing schedules for the analysis of Multivariate and A/B testing. With a particular focus on conversion rate optimisation.
  • Reporting - Support budgeting and goal-setting across key metrics, modelling the business impact. As well as building automated reports in our existing BI tools.
  • Support - Act as an internal consultant providing support with potential tracking issues, or data anomalies as and when they occur. As well as knowledge sharing within the agency.
  • Technology - Identifying new technologies and developing more sophisticated in-house BI tools, testing new tools and approaches.

Skills, knowledge and experience required:

  • High level of proficiency implementing technical analytics products across web and app platforms specifically Google Analytics, but Adobe Analytics a bonus.
  • Solid experience handling marketing tags via a tag management system specifically Google Tag Manager, as well as more direct code inclusion scenarios (legacy platforms etc).
  • A proven track record of a creative and structured approach to problem-solving.
  • Evidence of an experimental approach to testing and optimisation of web platforms and reporting methods.
  • Able to extract and process large dataset using SQL queries and Python scripts.
  • Proven track record of working with a data management platform (DMP), attribution or cross-device tracking.
  • Experience with existing BI tools such as Datorama or Tableau or would be an advantage.
  • A proficient and applied understanding of JavaScript, HTML, and CSS.
  • Bachelor’s degree in Mathematics, statistics, engineering or technology related, but all considered with relevant experience.

Call or email me your CV to learn more about this excellent opportunity and agency.

Join a top-tier operation for 2018.