SEO Marketing Manager
This person will work alongside our Digital team to identify onsite changes when needed to ensure good SEO hygiene. They will also identify authority building opportunities to brief into the outreach and digital PR teams.
Work with digital teams to devise annual content & campaign strategy
Conduct keyword research to optimise website performance in line with the strategy
Identify new and innovative ways for SEO optimisation and report the newest SEO developments to digital marketing team & digital team
Identify authority building opportunities
Report SEO ROI to senior management
Conduct SEO audits and new recommendations on SEO ranking
Stay up to date on the latest digital marketing trends and developments, especially within search engines
Manage housekeeping of Glow – the npower blog
Provide expertise to the digital team for on-site optimisation & content when required
Skills and experience
Experience working with technical SEO
Strong knowledge of search engine algorithms to enhance SERP ranking
Proficient in using SEO software such as Search Metrics, SEMrush and any other preferred tool
WordPress and HTML experience
Previous experience in conducting competitor analysis, domain authority analysis and site structure
Previous experience of content gap analysis through search queries
Strong understanding of Mobile SEO and Mobile rankings
Ability to report to senior stakeholders and across teams to deliver SEO ROI
Proven track record of SEO audits and recommend ways to increase ranking and traffic
Previous experience of data-driven SEO analysis and optimisation
Great campaign planning skills and conducting keyword research
Skillful in Google Analytics / Webtrends and keyword tools
Excellent interpersonal skills, self-starter with the ability to work in a fast-paced environment
Why work for us
As well as a competitive salary and impressive benefits package you’ll also get the opportunity to really shape the future of our business. Along the way we’ll give you all the support you need to develop your skill set and achieve your long term ambitions.
c£35,000 + Bonus & Benefits
npower is one of Britain’s leading energy companies, and is part of the innogy SE group.
We serve around 5 million residential and business accounts with electricity and gas, with key sites in the South West, Midlands, North and The North-East of England.
Every year, we issue over 22 million bills and answer around 2 million phone calls.
npower is one of the most successful providers of energy supply and solutions to British businesses, and are the first energy company to be awarded the Carbon Trust Triple Award for sustainable management of energy, waste and water.
We operate a preferred supplier arrangement, however, if you wish to be considered at the next review session please submit a brief overview of your capability to .