Forsyth Barnes
Yorkshire and the Humber
11 Jan 2018
10 Feb 2018
Contract Type
Full Time
Perm Job Alert

Title: Chief Marketing Officer
Location: West Yorkshire
Industry: Retail
Salary: £100,000 - £120,000 + Benefits (Including Share Options)
Contact: *********************************

Brief Overview:

Forsyth Barnes are currently working with a very exciting organisation based in West Yorkshire who are seeking a CMO. The business are going through a large transition and are looking to take a new brand to market across the UK and Internationally through multi-channel marketing techniques . You will be responsible for taking ownership of the brand delivery and brand promotion across the business and implement a detailed marketing strategy to take this brand to market.

This is a great opportunity for someone who has previous experience taking a well-known brand to market from scratch and is looking for a new challenge in a fast paced environment.

CMO - Responsibilities:
Establish from the ground up all aspects of marketing: online and offline
Work alongside company founders to deliver aggressive customer acquisition and revenue targets
Align sales, marketing, and product activities to drive acquisition and retention
Manage retention activities to increase customer engagement and loyalty
Oversee and own all sales & marketing analytics to inform marketing, segmentation, and product strategy
Manage the marketing budget and key marketing KPIs
Design strategic marketing plans and budgets that align with growth objectives
Provide guidance and ideas to organize effective marketing events
Produce reports and metrics to monitor results

CMO - Requirements:
Experience taking and building a well-established brand from scratch
UK and international exposure
Previous experience in a CMO or other Senior marketing position
Exceptional leader with strong verbal and written communication and interpersonal skills

If you're interested, please apply by emailing me with a copy of your most up to date CV, your current availability and salary expectations
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