Head of Marketing (B2B Events)

Media Contacts.
London (Greater)
11 Jan 2018
10 Feb 2018
Contract Type
Full Time

Our client, an international media company based in central London, is looking for an experienced marketer to lead their team across a worldwide portfolio of B2B events. This is a great opportunity for a senior marketer to move into a management position at an exciting company currently going through a period of rapid growth.

Responsibilities include:

  • Planning, budgeting and implementing effective campaigns over a diverse portfolio of events.
  • Driving sponsorship and delegate revenue sales through online and offline channels.
  • Ensuring all marketing activities are fully integrated.
  • Identify data acquisition strategies to grow the existing database.
  • Providing monthly reports on channel and behavioural marketing metrics.
  • Regularly review campaign analysis to ensure targets are met consistently.

Your Requirements:

  • Evidence of delivering digital campaigns and working within a B2B environment.
  • Formal marketing qualification preferable.
  • Strong experience of managing and developing a team to meet the requirements of the business.
  • A willingness to be versatile within your role.
  • A motivation to perform effectively.
  • Experience with Eloqua software preferred.

Do you know someone who may be suitable for this role? Should you introduce a candidate to Media Contacts who we subsequently place, we will send you a £150 retail gift voucher

This job was originally posted as www.totaljobs.com/job/79151374