Brand manager - Volkswagen

Motorline Group
11 Jan 2018
09 Feb 2018
Contract Type
Full Time

The Motorline Group represents 11 Vehicle brands including Toyota, Nissan, Volkswagen, Renault, Peugeot, Hyundai, Skoda, Lexus, Maserati, Infiniti and Dacia in over 43 Dealerships and also 4 Volkswagen group Trade parts centres across the UK employing over 1,250 employees.

Key Objectives:

To achieve short and long term business objectives

To ensure long term profitability and stability of the dealership

To monitor and control all overhead expenses of the business

To deal with all day-to-day site issues

To follow all reporting requirements of Motorline and the manufacturer

To develop and maintain relationships with the Franchise

To ensure the all staff represent the brand in accordance with manufacturer requirements

To ensure that all departments adopt the Motorline culture and follow the practices and procedures of Motorline and the manufacturer

To maintain the appropriate staffing levels

To provide guidance, training and motivation to all staff

To manage performance of staff to achieve key targets (e.g. Sales, Margin, CES)

To organise and lead the activities of Sales department to achieve optimum profitability, customer satisfaction and customer retention

To ensure the Sales department maximises the profitable sale of finance, insurance, GAP, accessories, extended warranties and other add-ons

To hold regular meetings to discuss and implement goals

To develop and implement marketing with the Brand Director

To monitor all market place activities and adjust plans and objectives accordingly

To ensure that customer complaints are dealt with promptly

Applicant’s requirements:

Previous experience as a General Manager or Dealer Principal in a franchised Car Dealership.

Brand Experience would be desirable

Strong leadership and organisational skills

A proven record of high sales achievement, marketing and customer satisfaction

Able to set targets for Sales staff, then drive the staff to meet the targets

Good at man management

A full, valid driving licence must be held with no more than 3 points

You must live within 45 minutes of Gatwick

Pay & Benefits:

OTE up to £95,000

Company car

Company Pension scheme

4 weeks holiday per annum

Due to the high volume of applicants if you have not had a response within 14 days of submitting your CV you have unfortunately been unsuccessful.

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