Marketing Analyst

Recruiter
Aspire Data Recruitment
Location
London (Greater)
Posted
10 Jan 2018
Closes
09 Feb 2018
Contract Type
Permanent
Hours
Full Time
Job Title: Marketing Analyst
Location: London
Salary: £32,000 to £45,000 + bonus & benefits

This is an excellent opportunity for an Analyst to join an advanced marketing analytics team in London. This role would suit someone with some commercial marketing analytics experience who is looking to take the step into a more fast paced and dynamic environment, where they will have the chance to have their ideas heard and valued.

As a Marketing Analyst you will:
  • Develop, undertake and deliver strategic consumer analysis across new customer acquisition and the existing customer portfolio
  • Devise and deliver complex analytical and data-driven projects to optimise performance e.g. segmentation, CRM strategies, channel performance and optimisation, champion-challenger tests.
  • Drive digital analytics and consultancy, including social media and PPC targeting optimisation.
  • Deliver quantitative consumer research and commercial recommendations in consultation with the Marketing department and wider business.
  • Optimise multi-channel customer campaign strategy ensuing all campaigns maximise return and customer engagement.
  • Support the Marketing team’s strategies with analysis and identifying opportunities for process efficiencies or adding value.
What do you need to apply?
  • At least 12 months’ experience in a strategic marketing analytics role.
  • Experience of complex analytical and statistical techniques, e.g. cluster analysis, regression, CHAID, profiling, data mining etc.
  • Experience in the delivery and analysis of quantitative research, e.g. customer surveys
  • A numerate degree at 2:1 or above and strong A Levels including Mathematics.
  • A real desire to challenge the current processes and take ownership of improved procedure and a desire to add extra value to a task, looking to go beyond the brief where possible.
  • Proficient in SAS or SQL with practical experience in a commercial environment
Please send your CV or call us on 01706 825 199.
This job was originally posted as www.totaljobs.com/job/78857748