Marketing Campaign Executive

Recruiter
Distinct Recruitment
Location
Nottingham
Posted
10 Jan 2018
Closes
09 Feb 2018
Contract Type
Permanent
Hours
Full Time
OVERVIEW

I am working exclusively with a leading membership organisation based in Newark, they are loking for a Marketing & Campaign Executive to join their friendly marketing team. You will work with the team to deliver and manage marketing campaigns, utilising both on and offline channels to meet key company objectives. You’ll be proactive and able to generate ideas for new membership recruitment and retention campaigns while being able to effectively manage multiple projects.

ROLE & RESPONSIBILITIES

Develop integrated marketing campaigns with the purpose of acquiring new and retaining existing customersManage the implementation, tracking and measurement of marketing campaignsBrief and oversee the work of internal staff and external agencies, who will assist to deliver the campaign activityWrite, edit and proof-read creative and engaging copy for promotional materials within marketing campaignsDeliver regular reports of campaign results, including web analysis and evaluation of KPIsMaintain regular measurement of the ROI of campaignsEnsure accuracy of marketing materials and provide formal sign off where necessaryCollect and use data to inform new campaigns and the evaluation of existing campaignsREQUIREMENTS

Experience creating, developing and managing creative and engaging marketing campaignsAbility to review and critique campaign performance while suggesting improvements from the resultsYou will have experience building, developing and maintaining key customer journeysExperience managing the content, creation and implementation of key campaign activityUse of tools such as Google Analytics and experience of PPC, Social Media and YouTube promotional channels would be a distinct advantageYou must be able to demonstrate creativity, confidence and professionalismExperience building, developing and maintaining key customer journeys is desirable.
This job was originally posted as www.totaljobs.com/job/78912513