Senior Marketing Executive

Recruiter
Reed Marketing & Creative
Location
Birmingham
Posted
11 Jan 2018
Closes
12 Feb 2018
Sector
Legal
Contract Type
Permanent
Hours
Full Time
My client are a progressive and dynamic firm with a real entrepreneurial spirit; in 2015, becoming the UK’s first commercial law firm to become a publicly-quoted company admitted to trading on the AIM market of the London Stock Exchange.

Driven by attracting and retaining the very best people, it now seeks a first class Senior Marketing Executive to join their substantial, successful team.

Day to day this is an exciting opportunity for an experienced, creative and driven marketing professional to take ownership of the full marketing mix, including creating and implementing marketing campaigns and activities for all parts of the business across the UK.

You will be responsible for delivering a range of marketing activities to promote the brands – as well as other joined up offerings – to relevant parts of the targeted markets with the aim of increasing awareness, generating new business revenue and supporting existing client relationships.

Ideally you will be both strategically-minded and focused on delivering results. A proven track record of delivering marketing campaigns and activities that generate tangible results is essential to be a success in this role.

Duties & Responsibilities
• Design and implement marketing campaigns both autonomously and with external agencies
• Managing the marketing budget
• Work with the team on events across the UK
• Gather, analyse and report all ROI from all activities and support central reporting on ROI.
• Gain a deep understanding of the markets those businesses operate and apply this understanding to all marketing plans and activities to drive new insights.
• Developing a range of sales support and marketing collateral to support new business pitches
• Work with Digital team to develop content and materials for digital and social channels.
• Work with Communications team to support the delivery of trade press activity.

Skills & Experience Required
• Educated to degree level or equivalent with ideally 3-5 years’ experience of working in a full mix marketing role.
• Experienced in delivering marketing campaigns across a range of marketing channels including online and offline
• Experience of working with senior stakeholders
• Good experience of writing copy across online and offline channels
• Experience in B2B marketing in a professional services or financial services business would be beneficial

If you are interested and want to hear more – then apply now!

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