Paid Social Media Executive

Premier Group Recruitment
10 Jan 2018
08 Feb 2018
Contract Type
Full Time
Paid Social Media Executive

The Role:

One of our widely successful clients is currently experiencing a rapid growth and consequently there is an opportunity to join the team of this highly successful, award-winning independent media agency and become part of their ongoing success story. The social team concentrates on paid social network advertising and content management, particularly on Facebook. You will report into a Social team manager. This role will require you to work closely with clients and colleagues, helping them to set up, manage and optimize campaigns across various social media channels.


Responsible for activation, optimisation and performance analysis for your allocated accounts or campaigns, this will specifically include:

  • Ongoing campaign optimisation, including adjusting bids, altering keywords and refreshing creative
  • Adjusting bid levels in order to meet targets or optimize for best results
  • Reaching performance targets for allocated accounts
  • Regularly checking client credit and budgets
  • Delivering regular reports and analysis to clients, highlighting the key trends
  • Liaising with media owners (e.g. Facebook and Twitter) to trouble-shoot issues
  • Understand the requirements of your clients and report back to them with campaign results
  • Meet all campaign targets, ensuring the best ROI across paid social for clients
  • Work on campaign strategy, manage and optimise paid social campaigns and report back to clients and colleagues
  • Assist the Social Team Manager by acting as a support to the exec team, providing support through guidance and training
  • Checking the output and quality of all exec work to ensure it is of the highest standard
  • Educate both client and colleagues by attending regular client and internal meetings, at least once a month

Other duties include:

  • Liaising with media owners (e.g. Facebook, Twitter) on new activity and ensuring we are up to date with the latest beta tests
  • Creating proposals, including recommendations on budget weighting, target audience, and KPIs
  • Liaise with creative agencies to acquire creative assets
  • Deliver creative recommendations where appropriate
  • Consider innovative ways to boost campaign performance
  • Creating post-campaign analyses for Account Managers and Directors
  • Support managers and directors with strategy and new ideas for existing clients

Who are the agency looking for?
  • At least six months' experience working within a paid social or paid search position. Agency experience is preferable however will consider candidates from client side with experience working within various biddable media channels
  • A commercially focused, can-do attitude
  • A strong passion for social media and digital advertising in general
  • A sound working understanding of bid management tools
  • A good working knowledge of Excel, Word and PowerPoint
  • An excellent working attitude with an ability to work well under pressure mixed with a friendly and positive attitude
  • Have demonstrable experience of planning and activating paid campaigns across social media channels such as Facebook, Twitter and Linkedin
  • Be a comfortable and competent communicator, able to build strong relationships within the agency and externally with our clients and media partners. Enjoy working on multiple campaigns in a fast-paced environment

If you believe you have the experience and passion working as a Paid Social Media Executive, and you are looking for an opportunity for your work to be recognised, working alongside a fantastic team where career progression is very accessible then please contact Chloe Alice Louise Bootham at Premier Group Recruitment (Manchester) or send your CV directly for an immediate application.

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