Chinese Speaking Digital Strategist - Central London - £28-33k

Impact Creative Recruitment Ltd
05 Feb 2017
05 Mar 2017
Contract Type
Full Time
Chinese Speaking Digital Strategist – Central London - £28-33k

Impact are excited to be working with an exciting central London agency to find a fantastic Chinese-Speaking Digital Strategist within hospitality, automotive, tech, travel and luxury to convert, engage and reach high value online Chinese customers.

Working within hospitality, automotive, tech, travel and luxury, the role will involve creating and leading digital brand strategies, working mainly on the leading digital and social platforms in China.

The Role Will Involve:

-          Watching trends in Chinese consumer behaviour, as well as how the Chinese digital platforms are evolving.

-          Working with Social Media Mangers to ensure that there is a distinct tone of voice that is used across all social media copy.

-          Oversee copywriters and social media managers and copywriters planning and creation for social media platforms.

-          Oversee the creation of rich media assests

-          Implementing and designing relevant engagement mechanisms

-          Creative immersive and creative storytelling and provide the client with data analysis.

-          Ensure that strategy for relevant digital and social platforms are tailored to the client’s needs  such as Weibo, Weixin, 360 PPC, Baidu, etc.

-          Recruiting and managing media partners and digital platforms

-          Creatively brainstorm, plan and design digital campaigns.

-          Deliver on campaign briefs, ensuring KPIs are established for accounts.

You Will:

-          Be fluent in English

-          Be a native Chinese speaker

-          Have a degree

-          Have 2-3 years of digital experience providing a grasp of the digital trends in China currently or will have 2-3 experience working in China in a media role.

-          Experience in cross-cultural communication.

-          Management experience

-          Project management and organisational skills

If you are hungry and ambitious to work with an amazing client and you’d like to hear more, please do get in touch.