Email Marketing Manager

7 days left

Venture Recruitment LTD
03 Feb 2017
03 Mar 2017
Contract Type
Full Time

Role: Email Marketing Manager

Location: London

Salary: £30,000 - £35,000 DOE

?My client, a high end retailer is currently recruiting for a talented Email Marketing Manager to join to fast growing marketing team. This is the perfect opportunity for an experienced email marketing/ CRM executive to step up into a management role.

?You will be tasked with taking the strategic lead on planning and implementing a customer lifecycle programme, developing a sophisticated customer segmentation strategy. My client is looking for a self-motivated and driven email marketer who has exceptional copywriting skills.

?Key role and responsibilities;

  • Design and implement email marketing campaigns.
  • Analyse campaign performance and suggest improvements.
  • Report on sales revenue generated from email marketing efforts.
  • Initiate new automated email triggers such as 'welcome’ and 'after order care’ designed to maximise revenue and encourage loyalty from the customer base.
  • Identify new segments to target in a more personalised and relevant way.
  • Grow our email list.
  • Proofread emails for clarity, grammar and spelling.
  • Copy writing.
  • Optimise existing email templates using personalisation and dynamic content.

Experience required

  • Proven work experience as an Email/CRM Exec/Manager.
  • Hands on experience with HTML and/or content management systems
  • Experience with the email platform Dotmailer (desirable).
  • Familiarity with analytical and database tools.
  • Excellent written communication and copywriting skills.
  • Strong project management skills.

If you feel you have the relevant skills and experience to fulfil this role, please get in touch with Georgie at Venture Recruitment.