BMW Sales Executive

7 days left

Penna Resourcing
03 Feb 2017
03 Mar 2017
Contract Type
Full Time

BMW Car Sales Executive

Objectives of the Post:

  • To achieve vehicle sales and profit targets, and vehicle related service objectives by providing premier customer service and consultation.
  • To sell cars and achieve profit targets.
  • To handle all customer enquiries and vehicle related service objectives by providing premium customer service.
  • To have strong product knowledge and speak confidently and effectively to existing and potential customers about our cars.
  • To prospect new customers and to maintain positive relationships with existing customers with strong communication skills.

Main Duties:

  • Providing first class customer service and consultation to customers whether face-to-face, phone, online or alternative channels.
  • Pro-actively and consistently prospecting of new and existing customers via regular direct approaches, telephone or event marketing. Communicating product, finance, technology and tactical.
  • Creating & maintaining customer records and administrative information on relevant databases (contact details, date of last contact, customer notes).
  • Building and managing a personal database of customers.
  • Creating and coordinating customer appointments.
  • Communicating and liaising with customers from initial contact through purchase and the lifecycle of the product.
  • Qualification of customer needs including clarifying the type of vehicle use, suggested equipment, delivery date, financing/insurance, purchasing reasons and additional relevant information (e.g. hobbies).
  • Proactively providing customer test drives based on the customer’s needs.
  • Negotiating the sale around the type of vehicle suitable based on assessment of customer needs and effective qualification.
  • Organising and making necessary arrangements for test drives including preparation and checking of the vehicle.
  • Effectively negotiate the sale of the car and work closely with the BMW Sales Manager or Business Manager.
  • Providing quotations to new and existing customers including liaising with Sales or Business Managers regarding finance negotiation and insurance issues.
  • Processing a customer’s used car valuation, including initiating a technical evaluation and commercial appraisal, prior to providing the valuation quote.
  • Initiating and supervising the timely & reliable processing of all correspondence in relation to the sale and financing of the delivery, including coordinating the date for used car take-back.
  • Creating necessary vehicle and customer documents.
  • Processing and managing the vehicle order.
  • Managing customer change requests.
  • Making arrangements for delivery.
  • Conducting final checks prior to ensuring handover to customers, and provide positive handovers to customers by reflecting the brand values.
  • Ensuring regular communication with existing customers and supporting the service department with referrals.
  • Processing complaints to the complete satisfaction of the customer, the dealership and the company.
  • Liaising with internal staff on customer and business processing.
  • Maintaining knowledge of the complete product range including technologies and competitors.
  • Conducting customer market research and reviewing used prices online.
  • Ensuring the showroom or product displays are up to date and acceptable for viewing.

Critical Skills:

  • Proven excellent customer service skills and likes to work with people.
  • Proven record of working within the automotive industry in a similar position.
  • Proven Sales skills or experience.
  • Enjoys working in a high pressured environment.
  • Enjoys working to and can achieve challenging targets.
  • Able to take initiative and ownership of issues; is proactive, has a 'can-do’ attitude.
  • Able to work independently.
  • Able to multi-task and switch quickly between tasks.
  • Willingness to learn and develop, and keep up-to-date with complex/ technical/product information.
  • Strong organisational and prioritisation skills.
  • Strong people/ communication skills.
  • Is a team player. Offers help and support to others.

Additional Requirements:

  • Full valid UK driving licence
  • Eligibility to work in the UK

Remuneration and Benefits:

OTE: Market Leading

Basic Salary: Competitive

Company Car: YES