The role will span across both digital and traditional channels, from web and social media to print, and require a marketer who is more than just a creative; a commercially astute candidate with the ability to build relationships with key stakeholders, manage budgets and demonstrate clear a ROI.
This role is extremely commercial and you'll get the opportunity to truly make your mark on the business' offering and progress your career. This role will suit an experienced B2B marketing professional with strong campaign management experience, lead / demand generation experience and with exposure to marketing automation
KEY ACTIVITIES & RESPONSIBILITIES INCLUDE:
- Devising, developing and delivering high quality multi-channel marketing campaigns across all channels; digital and traditional.
- Maximising ROI, competitor analysis.
- Marketing planning and segmentation.
- Driving lead generation and customer retention.
- Stakeholder and agency management.
ESSENTIAL SKILLS INCLUDE:
- Proven track record within Marketing communications and campaign management.
- Experience within a business to Business (B2B) environment.
- Experience and good knowledge of demand generation / lead generation.
- Ability to build relationships with key stakeholders.
- Traditional / Digital marketing experience.
- Commercial awareness, passion and drive
- Exposure to the professional services / Education sector would be advantageous
Please note you will receive an automated response advising you that we have received your CV.
Hudson is a leading provider of permanent recruitment, contract professionals and talent management solutions worldwide.