PPC Campaign Executive

Central Employment Agency Ltd
From £20,000 to £25,000 per annum
30 Nov 2017
08 Dec 2017
Contract Type
Full Time

Central Employment are delighted to be working with an award-winning, privately owned organisation in the North East as they seek a PPC Campaign Executive.

Reporting to the Digital Marketing Manager, the successful PPC Campaign Executive will devise, implement and manage all Paid Search campaigns to ensure ROI and KPIs are met.


  • Plan, optimise, implement and manage paid search campaigns
  • Ensure PPC campaigns are up and optimised according to brief and best practice guidelines
  • Develop near and long-time paid search strategies and campaigns for clients
  • Manage medium to large-sized PPC budgets
  • Work with the content team to ensure landing pages are effectively optimised for all PPC campaigns to ensure maximum ROI and conversion is possible
  • Perform keyword research and manage all bid management for your clients
  • Work with the Digital Marketing Manager and wider Marketing team to ensure all paid search activity falls in line with the larger search marketing and digital marketing strategy
  • Keep up to date with the latest industry trends
  • Analyse activity and performance of all paid search campaigns and report findings back to the Digital Marketing Manager and subsequent clients
  • Help to define PPCs strategies for key products

Key Skills/Experience:

  • Circa 2 years of experience in a similar role, digital agency or client-side
  • Proven track record in driving successful PPC and paid search campaigns
  • Strong working knowledge of Google Adwords and all paid search platforms
  • Google Adwords certification preferable
  • Strong attention to detail
  • Passion for PPC and digital marketing in general
  • Effective communication and reporting skills
  • Understanding of bid management tools
  • Strong track record in managing medium to large-sized budgets
  • Strong numerical and analytical skills
  • Good working knowledge of Google Analytics
  • Effective account management skills

This job was originally posted as www.totaljobs.com/job/77746864