Digital Marketing Executive

Recruiter
Lux Recruitment Ltd
Location
Banbury
Salary
From £25,000 to £35,000 per annum
Posted
30 Nov 2017
Closes
08 Dec 2017
Contract Type
Permanent
Hours
Full Time
Digital Marketing Executive (SEO & PPC)

Banbury

£25,000-£35,000 DOE

My client is looking for a Digital Marketing Executive to devise and implement PPC and SEO strategies. The role's main responsibility will be to drive quality traffic to visit and engage with their ecommerce site on all device’s and social networks. The purpose of the role will be to drive online sales growth using PPC and SEO, Google & Facebook ads, guest blogs/influencer outreach and e-mail campaigns.

As Digital Marketing Executive, your main Responsibilities and Tasks will be;

Work towards business growth targets using a mix of paid adsImplement and measure effectiveness of landing pages and e-mail campaigns, maximising conversion ratesProcess improvement and contribute to new strategiesWriting new influencing marketing copy, e-mail marketing and blog content to improve SEOManage and implement effective campaign strategies, with specific performance targets and objectivesManage, implement and optimize overall PPC marketing strategy.To audit and review campaign set ups and launches to ensure optimum impact and qualityReporting and analysis, daily, weekly and monthlyHandle regular calls with Google, BingTracking and recording of customer acquisition within e-commerce.A/B testing and other means of finding the highest ROIOptimization of user experience and increase of conversion.Identification of trends and insightsEvaluation of new technologies, able to make recommendations based on actual research and testingSet and implement internal CRO strategyAs Digital Marketing Executive, you will have around 2 years experience in digital marketing and have knowledge of Google Adwords, Bing and Analytics. Have good copywriting skills and be able to work in a fast paced environment.


This job was originally posted as www.totaljobs.com/job/77710594