Senior Product Manager - Renal

Evolve Selection Limited
02 Dec 2017
12 Jan 2018
Contract Type
Full Time
Evolve Selection are currently recruiting for an exciting new opportunity with a dynamic and supportive Healthcare organisation. Our client has an extensive product range within the Renal market. This exciting role will be working as a Senior Product Manager. The main purpose of this role is to develop, implement and be accountable for strategic marketing and operational plans for allocated products through insightful marketing practices. To optimise profit, revenue and market share opportunities in the short, medium and long term.

Essential Requirements:
You will be a highly experienced Product Manager with minimum 2 years' experience marketing Medical Devices or Pharmaceutical products in at least 2 separate and diverse therapy areas.
Product launch experience.
Bachelor's degree required; Master's degree preferred (Business Marketing - Ideally a Post-Graduate Marketing Qualification.
A proven track record in commercialising products.
Compliance with country specific requirements, e.g. in the UK ABPI Code of Practice.
Ability to manage the demands of a portfolio of products.
A current driving licence with no more than 6 points.

Role Responsibilities:
Recommend 1 - 5-year strategic options for the product through the planning process.
Develop the short to medium term strategic marketing/operational plans outlining key activities and marketing programmes to address the CSFs and implement approved strategies within agreed budgets.
Anticipate changes taking place in the market and ensure plans/strategies respond to changing customer needs accordingly.
Produce accurate medium to long-term market share/growth grids for individual products.
Implement specific programmes and activities in accordance with the operational plan.
Builds relationships with key opinion Leaders with products (product families) and continually assesses selection criteria and return on investment.
Monitor the product's perceived functional performance and adjust plans accordingly.
Communicate effectively within the organisation to ensure the motivation and alignment of sales force and other key people in the achievement of product objectives.
Be the recognised 'product champion' and the central point of contact for all marketing related activities.
Anticipate current & future trends in disease management and market environment which are likely to affect the performance and potential of the product including competitor activity.
Work with European and Global Marketing teams to ensure appropriate communication, alignment and extensive utilisation of available resources and expertise.
Produce sales/production forecasts and monitor progress.
Monitor and take corrective action for major deviations on plans, strategies, budget management and efficient use of resources.
Leads segmentation of market and effectively implements strategic positioning proposals.
Develops strategies to maximise profit drivers by identifying pricing and product mix opportunities and implementing tactics to support.
Encourage cross-functional input to the planning process and create ownership of plans with key personnel.
To conduct relevant market research for the product /therapy area and the market/customer base.

Role Specific Competencies:
IT literate with strong analytical skills.
Able to influence NHS staff at the highest levels.
Flexible "can do" attitude needed to thrive in a fast-growing company.
Innovation, tenacity and drive to ensure success.
Self-motivation, persuasiveness and competitiveness.

Recruitment Process:
2 stage process.

Highly competitive package + bonus/bens.

Evolve Selection is a leading UK recruitment and contract sales organisation (CSO), operating within the Pharmaceutical, Healthcare and Medical Device sectors. We offer a highly comprehensive range of permanent recruitment and flexible contract sales solutions. Please do not hesitate to get in contact with us on **************